Consumer PR Account Director – Manchester/Hybrid

Black Cherry Recruitment Ltd; Manchester; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Black Cherry Recruitment Ltd is seeking a Consumer PR Account Director in Manchester, offering hybrid working with 3 days in the office and 2 days remote. You will lead client relationships, craft integrated campaigns across PR, social and influencer channels, and guide a team of communications specialists to deliver measurable results.

The role requires senior leadership, strong media relations, and the ability to manage big budgets for FMCG, sport, retail and lifestyle brands.

Qualifications

• Strong earned media background and ability to lead fully integrated campaigns.
• Experience advising on marketing/communications strategies including PR and social.
• Track record of managing teams and delivering campaigns across multiple sectors.

Responsibilities

• Cultivate strong client relationships, providing counsel on marketing and communications strategies including PR and social media.
• Craft and deliver winning communications strategies to match client briefs and KPIs.
• Manage a team of communications specialists, mentoring and coaching for day-to-day operations and capacity planning.

Skills

Team leadership

Account management

PR strategy

Media relations

Social media

Influencer marketing

Job description

This multi award winning comms agency has an opportunity for a consumer PR Account Director to join their team.

They are looking for a Consumer PR Account Director with energy and ideas, who is adept at managing teams and world class PR and social media campaigns.

You will be able to develop and plan big clients/ budgets with experience in working in content creation and production being an added bonus.

The client portfolio will be centred around the FMCG, sport, retail, food and drink, transport and lifestyle.

Working logistics – Manchester office/Hybrid. 3 days office, 2 days home.

The ideal candidate will have a strong earned media background with experience in leading fully integrated campaigns with expertise in PR, social and influencer.

As an Account Director, you will be working closely with your account head to advise and steer market‑leading brands, in an environment and with a team that will help you reach your potential and support you in your growth.

Specifically, your responsibilities will include:

Client Relationships

• Cultivate strong relationships with clients, providing counsel on marketing and communications strategies including PR and social media.
• Immersing yourself within the client’s businesses, proactively becoming an integral part of the client’s marketing team
• Ensure clients understand the agency’s services, maximising growth opportunities.

Strong Delivery

• Work with the wider team to craft and deliver winning communications strategies to match client briefs.
• Act as a champion for strategic, creative communications for your team that delivers both the client’s brief and KPIs.
• Ensure a high quality of innovative and forward‑thinking work is delivered to client timescales.

Team Management

• Manage a team of communications specialists, acting as a mentor and a coach for the day‑to‑day operations, with the support of the Associate Director.
• Work closely with other leads on capacity planning, people development and team training.

• You thrive in the agency environment, enjoying the creative challenges, fast pace, and thrill of seeing your strategies brought to life
• You, ideally, have several years’ experience leading a variety of accounts across multiple sectors including FMCG.
• You are experienced in running campaigns that span earned, shared, and owned media, with an in‑depth knowledge of traditional and social media landscapes and how to amplify content
• You have experience working in and overseeing Press Office / PR accounts.
• You have experience in influencer engagement and both internal and external stakeholder management
• You are familiar with agency client management and comfortable managing, motivating and guiding teams, nurturing talent internally
• You enjoy crafting organic and new business proposals from small projects to bigger and wider communication strategies