Consumer Marketing Manager - EMEA

Confidential; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Confidential is seeking an experienced Consumer Marketing Manager to deliver campaigns across EMEA, adapting global strategies for regional markets and leading integrated campaigns across media, social, PR, retail and e-commerce.

The role requires analysing consumer insights and campaign data to optimise activity, managing budgets, and coordinating with internal teams and external agencies. Hybrid role based in the Greater London area.

Qualifications

• 5+ years in consumer marketing or brand management.
• Experience delivering multi-channel marketing campaigns.
• Strong understanding of digital, social, PR, e-commerce, and retail marketing.

Responsibilities

• Regionalise and execute integrated marketing campaigns across EMEA.
• Adapt global brand strategies and assets for local markets.
• Develop briefs and support campaign and budget planning.
• Use insights and data to optimise activity and investment.
• Manage relationships with internal teams, external agencies and licensing partners.
• Coordinate media, PR, social, creative, retail and commercial activity.
• Manage campaign timelines, budgets, deliverables and approvals.
• Ensure high-quality, on-time delivery of assets and campaigns.
• Share performance learnings across regional and local teams.
• Monitor trends to identify new opportunities.

Skills

Consumer marketing

Integrated marketing

Budget management

Campaign management

Digital & social marketing

Data-driven decision making

Agency management

Cross-functional collaboration

Regional markets (EMEA)

Job description

- 12-month FTC
- MANAGER, EMEA CONSUMER MARKETING
- Consumer Marketing

12-month FTC
MANAGER, EMEA CONSUMER MARKETING
Hybrid Role

Role Overview
My client is looking for an experienced Consumer Marketing Manager to deliver consumer marketing campaigns across EMEA for a portfolio of brands. You will be responsible for adapting global marketing strategies for regional markets and lead integrated campaigns across media, social, creators, PR, retail and e-commerce.

Key Responsibilities

• Regionalise and execute integrated marketing campaigns across EMEA.
• Adapt global brand strategies, creative assets and campaigns for local markets.
• Develop marketing briefs and support campaign and budget planning.
• Use consumer insights and campaign data to optimise marketing activity and investment.
• Manage relationships with internal teams, external agencies and licensing partners.
• Coordinate media, PR, social, creative, retail and commercial activity.
• Manage campaign timelines, budgets, deliverables and approvals.
• Ensure high-quality, on-time delivery of marketing assets and campaigns.
• Share campaign performance, learnings and best practices across regional and local teams.
• Monitor consumer, platform and industry trends to identify new opportunities.

Experience & Skills

• 5+ years' experience in consumer marketing, integrated marketing or brand management
• Strong consumer engagement and measurable commercial results
• Experience delivering integrated, multi-channel marketing campaigns.
• Strong understanding of digital, social, media, YouTube, PR, e-commerce and retail marketing.
• Data-driven approach with the ability to turn consumer insights and performance data into actions.
• Strong project management, organisational and budget management skills
• Experience managing agencies and working across multiple stakeholders
• International or multi-market/EMEA experience is advantageous.