Community Manager

L'Oréal; London; On-site; GBP 45,000 - 60,000; Full time

Benefits offered by this job

Competitive benefits package

Up to 60% off brand products

Private medical insurance

Enhanced family leave

Learning and development programs

Job summary

A leading beauty company in London is looking for a Community Manager to foster vibrant online communities for their Garnier brand. The role involves engaging with consumers, managing influencer relationships, and executing social engagement strategies, all while leveraging data-driven insights to measure impact. Ideal candidates are proactive and skilled in community management and digital engagement, with a strong understanding of social media trends.

Qualifications

• Proven experience in community management with a focus on engagement and brand perception.
• Understanding of social media trends and cultural conversations.
• Ability to analyze data to inform strategies and measure impact.

Responsibilities

• Oversee community management and brand interactions.
• Engage with community members and drive conversations.
• Collaborate with the social team to execute engagement strategies.
• Manage influencer relationships and community outreach.

Skills

Community management

Social media engagement

Data-driven insights

Consumer relationship building

Proactiveness

Job description

Join to apply for the Community Manager role at L'Oréal

Overview

Community Manager - Garnier. Are you a social-savvy storyteller with a passion for building vibrant communities? Do you thrive on connecting with consumers, sparking engaging conversations, and turning brand interactions into lasting relationships? If you're ready to shape the voice of an iconic beauty brand and immerse yourself in the dynamic world of online engagement, then step into the spotlight as our next Community Manager for Garnier!

A Day in the Life / Responsibilities

• Oversee community management fostering positive brand interactions and TOV with support from the E-BA
• Be on the pulse with social trends, conversations and cultural moments to proactively engage the community and keep our brand TOV ahead of the curve and relevant
• Support the social team by spotting emerging viral content, building proactive conversations and adding value to the comment section of these posts
• Flag any relevant tags from top influencers or interesting content to the wider advocacy team
• Work collaboratively with the social team to build and execute the online community engagement strategy including building a process on how we engage with our community out of office hours to ensure we are on the pulse and fueling engagement at the right moments
• Meet business key performance indicators such as timely comments and 100% response rate on sprinklr
• Manage and build our micro and nano L'Oréalista platform effectively to drive brand love and mentions
• Foster relationships with micro and nano talent via L’Orealista platform
• Manage seeding and event outreach for the L’Orealista community
• Develop and utilise data-driven insights to inform community management strategies
• Lead on any customer care upskilling, responses or queries with support from product brand managers
• Continuously test, learn, and measure results to demonstrate the value of your work and report on KPIS regularly
• Own and manage the community budget

Who You Are

• A passionate and dynamic Community Manager with a talent for fostering vibrant online communities and shaping brand perception.
• Someone who thrives on connecting with consumers, understanding their needs, and building genuine relationships that drive brand love and engagement for Garnier.
• Innately proactive, always on the pulse of social trends and cultural moments, ready to jump into conversations and elevate the brand's voice.
• Possesses a keen eye for emerging viral content and a strong collaborative spirit, working seamlessly with the social team to craft and execute compelling online engagement strategies.
• Data-driven, eager to test, learn, and measure the impact of efforts against key business and brand KPIs.
• Adept at cultivating a positive and engaging environment for the community, whether managing nano-influencer relationships, ensuring exceptional customer care, or spotting the next big social trend.
• A natural collaborator, working effectively with the Social and Content Lead and cross-functional teams (advocacy, digital, CDMO, marketing) to ensure a cohesive and impactful online presence for Garnier.

What We Offer

Our industry-leading award-winning benefits package shows how much we value our people. We know they're at the heart of L'Oréal's success, so we offer a fair and competitive package to help you thrive.

• Perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan
• Up to 60% off iconic brands like YSL, CeraVe, Armani, Kiehl's and Garnier
• Private medical and dental insurance, discounted gym memberships, onsite mental health support
• Enhanced family leave and up to 4 weeks of paid fertility leave
• Learning programs, leadership development, and monthly expert talks

Who We Are

L’Oréal is present in 150 markets on five continents with a mission to create beauty that moves the world. We are committed to inclusion, diversity, and sustainability while delivering leading beauty brands and experiences across the globe.

Location & Compensation

London Area, United Kingdom | £45,000.00 - £60,000.00

London, England, United Kingdom