Commercial Director- Social-led Media and Agency Business

JR United Kingdom; Portsmouth; Hybrid; GBP 60,000 - 100,000; Full time

Job summary

A leading media and creative agency is seeking a Commercial Director to lead its commercial strategy and drive new business growth. This pivotal role demands a deep understanding of social media integrated with broader brand objectives and a track record of scaling successful revenue teams.

Qualifications

• Proven senior experience in commercial, business development, or growth roles within media, digital, or creative agencies.
• Strong expertise in social media platforms, content formats, and influencer marketing.
• Strategic thinker with a creative approach to craft frameworks and narratives.

Responsibilities

• Lead the end-to-end commercial strategy for agency and partnership streams.
• Collaborate with leadership to achieve ambitious recurring revenue targets.
• Build and manage a high-performing cross-functional sales, strategy, and marketing team.

Skills

Commercial strategy

Social media expertise

Business development

Innovation

Job description

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Commercial Director- Social-led Media and Agency Business, Portsmouth, Hampshire

Client: Urban Digital Recruitment Ltd

Location: Portsmouth, Hampshire, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 4

Posted: 04.06.2025

Expiry Date: 19.07.2025

Job Description:

Commercial Director- Social-led Media and Agency Business

Location: London (Hybrid - 2 days in office)

***To be considered for this role, you must demonstrate a background in SOCIAL with a strong pedigree in driving commercial objectives; building and scaling revenue teams; and delivering significant and consistent growth.***

Overview

A leading media and creative agency group is seeking a forward-thinking Commercial Director to lead commercial strategy, drive new business growth, and build out a high-performing revenue engine across both agency services and strategic partnerships.

This is a rare opportunity to join a values-led, socially-native business with a unique commercial model that combines influencer marketing, content creation, and partnerships at scale. The ideal candidate will be comfortable in both developing go-to-market strategies and engaging with senior stakeholders.

The Role

You will be responsible for leading and growing the sales and marketing functions, identifying new revenue opportunities, and driving performance across social/influencer agency services and strategic brand partnerships.

This senior, hands-on role requires a deep understanding of social media—not just platform knowledge but a strategic grasp of social’s role in broader brand and marketing objectives. You should have a proven track record of scaling commercial teams, developing product-market fit, and creating winning pitches.

We seek a commercially minded, strategic individual with a passion for storytelling, innovation, and results in a fast-paced creative environment.

Key Responsibilities

• Lead the end-to-end commercial strategy for agency and partnership streams
• Support product development and go-to-market strategies—defining offerings, target audiences, and delivery methods
• Collaborate with leadership to achieve ambitious recurring revenue targets
• Build and manage a high-performing cross-functional sales, strategy, and marketing team
• Develop and nurture new business pipelines to support growth
• Partner with marketing to shape go-to-market messaging and campaigns
• Identify and evolve revenue streams in influencer/social-first services and strategic brand partnerships
• Represent the company at client meetings and industry events at a senior level

What We’re Looking For

• Proven senior experience in commercial, business development, or growth roles within media, digital, or creative agencies
• Strong expertise in social media—platforms, content formats, influencer marketing, algorithms, and trends
• Ability to align social strategies with broader brand and business goals
• Track record of scaling revenue and commercial teams
• Strategic thinker with a creative approach—able to craft frameworks, narratives, and lead pitches
• Entrepreneurial, proactive, and comfortable in high-growth environments