City Sales Representative/Field Sales Specialist（food supply chain）

HungryPanda Ltd 熊猫外卖; London; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading company in the food supply chain sector is seeking a City Sales Representative in London. The role involves field execution, client acquisition, and relationship management, along with market monitoring. Candidates with field sales experience and a goal-oriented mindset are encouraged to apply. Competitive compensation includes a base salary, commissions, and sales allowances.

Benefits

Mentorship programs

Weekly strategy reviews

Career growth opportunities

Qualifications

• 1+ years in field sales/on-ground promotion, preferably in F&B/FMCG/B2B sectors.
• Proven cold-calling techniques and stamina for high-frequency outdoor work.
• Familiarity with local restaurant business clusters is a plus.

Responsibilities

• Conduct daily street-level visits to target food businesses.
• Build trust rapidly and onboard new clients.
• Monitor local restaurant industry dynamics and analyze competitor strategies.

Skills

Cold-calling techniques

Client relationship management

Market intelligence

Education

1+ years in field sales/on-ground promotion

Tools

CRM systems

Promotional kits

Job description

City Sales Representative/Field Sales Specialist（food supply chain）

City Sales Representative/Field Sales Specialist（food supply chain）

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职位描述
Job Title: City Sales Representative / Field Sales Specialist (Food Supply Chain)

Location: London

Compensation: Base salary + Commission + Field activity allowances (transportation/meals)

Core Responsibilities (Field Sales Focus)

1. On-Ground Field Execution

- Door-to-Door Outreach: Conduct daily street-level visits to target 餐饮 (F&B) businesses (e.g., small/medium restaurants, chains, cafeterias). Promote HPAsia B2B supply chain services (ingredient procurement, logistics, pricing advantages) through face-to-face engagement.

- Client Acquisition: Identify pain points, build trust rapidly, and onboard new clients to the HPAsia B2B platform.

- Field Campaigns: Execute offline promotions (e.g., merchant workshops, product sampling, discount campaigns) to drive registrations and conversions.

2. Client Relationship Management

- Conduct regular follow-ups with signed clients to troubleshoot issues, gather feedback, and boost repeat orders.

- Maintain engagement via WeChat groups and in-person visits to reduce churn.

3. Market Intelligence & Competition Tracking

- Monitor local 餐饮 industry dynamics (e.g., new store openings, ownership changes) to capture opportunities.

-Analyze competitor strategies (e.g., InterLink Direct Ltd, Dongfang) and propose countermeasures.

4. Data-Driven Performance

- Report daily metrics (visits, sign-ups, client profiles) to ensure monthly/quarterly sales targets are met.

Requirements (Field Sales Competencies)

- Experience: 1+ years in field sales/on-ground promotion, preferably in F&B/FMCG/B2B sectors. Fresh graduates accepted if resilient under pressure.

- Skills: Proven cold-calling techniques, ability to break the ice quickly, and stamina for high- frequency outdoor work (10+ daily visits).

- Traits: Goal-oriented, adaptable to high-intensity environments, and patient with long sales cycles.

- Plus: Familiarity with local 餐饮 business clusters.

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Field Sales Perks & Support

- Tools: CRM systems, merchant mapping tools, promotional kits (sample catalogs, coupons). - Team Collaboration: Mentorship programs, weekly strategy reviews for outreach tactics.

- Career Growth: Field Specialist → Regional Lead → City Manager, with a merit-based promotion culture.



职位名称:HPAsia B2B 城市销售代表/地推专员(餐饮供应链方向) 工作地点:伦敦

薪资结构:底薪+高提成+地推补贴(交通)

核心工作职责(地推重点) 1. 线下地推执行

- 陌生拜访(陌拜):每日定向扫街，走访餐饮商户(如中小餐厅、连锁店、食堂等)， 通过面对面沟通推广 HPAsia B2B 供应链服务(食材采购、物流配送、价格优势等)。

- 客户开发:挖掘潜在客户需求，快速建立信任，完成新客户签约并上平台下单。

- 地推活动:执行线下推广活动(如商户推介会、试用品派发、促销政策宣讲)，直接拉动注册与转化。

客户关系维护
定期回访已合作商户，解决使用问题，收集反馈并推动复购。 - 通过微信群、线下拜访等方式维护客情，防止客户流失。
市场洞察与竞对监测
记录区域内餐饮商户动态(如新店开业、老板更换)，及时跟进商机。
调研竞争对手(如益达行、东方、龙凤行等)的地推策略，反馈优化方案。
数据驱动与目标达成
每日上报拜访量、签约量、客户画像等数据，确保完成月度/季度销售指标。
任职要求(地推能力侧重)

- 经验:1年以上地推销售经验，餐饮/快消/B2B行业优先，接受优秀应届生(需证明抗压 能力)。

- 技能:擅长陌拜话术、快速破冰，能承受高频次外出(日均拜访 10+商户)。

- 特质:目标感强，适应高强度工作，具备“打持久战”心态(地推转化周期可能较长)。

- 加分项:熟悉负责区域的餐饮商圈分布(提升地推效率)。



地推特色与支持

- 工具支持:配备 CRM 系统、商户地图工具、宣传物料(样品册、优惠券)。

- 团队协作:老带新培训，定期复盘地推话术与动线规划。

- 晋升路径:地推专员→区域负责人→城市经理，强调“实干型”晋升文化。

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Technology, Information and Internet

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