B2B Field Sales - Mandarin Speaking

Flippa.com; London; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading company in the food supply chain sector seeks a City Sales Representative in London to execute field sales operations. The role focuses on client acquisition, relationship management, and promoting B2B services to F&B businesses through direct outreach and promotional activities. Candidates should have a strong sales background, particularly in outdoor environments, and be driven to meet sales targets.

Benefits

Field activity allowances

Mentorship programs

Weekly strategy reviews

Career growth opportunities

Qualifications

• 1+ years in field sales or on-ground promotion, preferably in F&B/FMCG/B2B.
• Proven cold-calling abilities and stamina for outdoor work.
• Goal-oriented and adaptable to high-intensity environments.

Responsibilities

• Conduct daily street-level visits to target F&B businesses.
• Client acquisition and relationship management.
• Execute offline promotions to drive registrations.

Skills

Cold-calling techniques

Client relationship management

High-frequency outdoor work

Tools

CRM systems

Merchant mapping tools

Job description

Job Title: City Sales Representative / Field Sales Specialist (Food Supply Chain)

Location: London

Compensation: Base salary + Commission + Field activity allowances (transportation/meals)

Core Responsibilities (Field Sales Focus)

1. On-Ground Field Execution

• Door-to-Door Outreach: Conduct daily street-level visits to target 餐饮 (F&B) businesses (e.g., small/medium restaurants, chains, cafeterias). Promote HPAsia B2B supply chain services (ingredient procurement, logistics, pricing advantages) through face-to-face engagement.
• Client Acquisition: Identify pain points, build trust rapidly, and onboard new clients to the HPAsia B2B platform.
• Field Campaigns: Execute offline promotions (e.g., merchant workshops, product sampling, discount campaigns) to drive registrations and conversions.

2. Client Relationship Management

• Conduct regular follow-ups with signed clients to troubleshoot issues, gather feedback, and boost repeat orders.
• Maintain engagement via WeChat groups and in-person visits to reduce churn.

3. Market Intelligence & Competition Tracking

• Monitor local 餐饮 industry dynamics (e.g., new store openings, ownership changes) to capture opportunities.
• Analyze competitor strategies (e.g., InterLink Direct Ltd, Dongfang) and propose countermeasures.

4. Data-Driven Performance

• Report daily metrics (visits, sign-ups, client profiles) to ensure monthly/quarterly sales targets are met.

Requirements (Field Sales Competencies)

• Experience: 1+ years in field sales/on-ground promotion, preferably in F&B/FMCG/B2B sectors. Fresh graduates accepted if resilient under pressure.
• Skills: Proven cold-calling techniques, ability to break the ice quickly, and stamina for high-frequency outdoor work (10+ daily visits).
• Traits: Goal-oriented, adaptable to high-intensity environments, and patient with long sales cycles.
• Plus: Familiarity with local 餐饮 business clusters.

Field Sales Perks & Support

• Tools: CRM systems, merchant mapping tools, promotional kits (sample catalogs, coupons).
• Team Collaboration: Mentorship programs, weekly strategy reviews for outreach tactics.
• Career Growth: Field Specialist → Regional Lead → City Manager, with a merit-based promotion culture.

职位名称: HPAsia B2B 城市销售代表/地推专员(餐饮供应链方向)

工作地点: 伦敦

薪资结构: 底薪+高提成+地推补贴(交通)

核心工作职责(地推重点)

• 线下地推执行: 每日定向扫街，走访餐饮商户(如中小餐厅、连锁店、食堂等)，通过面对面沟通推广 HPAsia B2B 供应链服务(食材采购、物流配送、价格优势等)。
• 客户开发: 挖掘潜在客户需求，快速建立信任，完成新客户签约并上平台下单。
• 地推活动: 执行线下推广活动(如商户推介会、试用品派发、促销政策宣讲)，直接拉动注册与转化。

• 客户关系维护
• 定期回访已合作商户，解决使用问题，收集反馈并推动复购。通过微信群、线下拜访等方式维护客情，防止客户流失。
• 市场洞察与竞对监测
• 记录区域内餐饮商户动态(如新店开业、老板更换)，及时跟进商机。
• 调研竞争对手(如益达行、东方、龙凤行等)的地推策略，反馈优化方案。
• 数据驱动与目标达成
• 每日上报拜访量、签约量、客户画像等数据，确保完成月度/季度销售指标。

任职要求(地推能力侧重)

• 经验: 1年以上地推销售经验，餐饮/快消/B2B行业优先，接受优秀应届生(需证明抗压能力)。
• 技能: 擅长陌拜话术、快速破冰，能承受高频次外出(日均拜访10+商户)。
• 特质: 目标感强，适应高强度工作，具备“打持久战”心态(地推转化周期可能较长)。
• 加分项: 熟悉负责区域的餐饮商圈分布(提升地推效率)。

地推特色与支持

• 工具支持: 配备CRM系统、商户地图工具、宣传物料(样品册、优惠券)。
• 团队协作: 老带新培训，定期复盘地推话术与动线规划。
• 晋升路径: 地推专员→区域负责人→城市经理，强调“实干型”晋升文化。

所属行业

• 科技、信息和网络

职位性质

全职