Catering Marketing Manager

Bestway Group; United Kingdom; Presencial; GBP 40.000 - 60.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Pension

22 days annual leave + buy extra days

Life Assurance

Private Medical

Onsite parking

Descripción de la vacante

Bestway Group is seeking a Catering Marketing Manager to lead the B2B marketing agenda for the foodservice catering division. Initially based in Bradford, the role will transition to a longer-term base in Huddersfield, reporting into the Marketing Department.

You will drive promotions, campaigns, trade events and the trade marketing plan by customer type, collaborating across sales, trading and operations while managing budgets and content development.

Formación

• Recent experience in a similar catering/foodservice wholesale marketing role.
• Strong understanding of B2B marketing principles and tools.
• Proven ability to manage stakeholders across sales, trading, operations and marketing.

Responsabilidades

• Create a strategic plan by customer segment.
• Develop the Trade Marketing activations plan.
• Monitor catering e-commerce performance on platforms, website and app.
• Support Trade Day and Supplier Events.
• Use insights to shape the trade marketing plan.
• Oversee POSM development and production.
• Develop marketing content.

Conocimientos

B2B marketing

Stakeholder management

Content development

Budget management

Marketing strategy

Herramientas

CRM systems

Social media management

Descripción del empleo

We are looking for a Catering Marketing Managerwho will lead the B2B marketing agenda for our foodservice catering division. Initially based in Bradford, this role will be based longer term in Huddersfield

About the role:

This is a pivotal role in the marketing department, working cross functionally you will ensure priorities are managed effectively, on time and in line with business expectations and requirements. You will take the lead on driving the effectiveness of promotions, projects, campaigns, trade events and the trade marketing plan by customer type.

This is an exciting and dynamic role and will require a mix of experience, strategic skills, clever thinking, hands on and strong people management skills. A true understanding of ourcustomers will be essential.

About Bestway

Bestway Group is a diversified multinational family owned business with annualised turnover in excess of £4.5 billion. Starting off as a chain of retail convenience stores, the Group has grown to become a diversified multinational business with interests across the wholesale, pharmacy, real estate, cement and banking sectors. The Group is also the largest overseas investor in Pakistan.

Owned by the Pervez, Choudrey and Sheikh families, Bestway Group was founded in 1976 by Sir Anwar Pervez OBE H Pk, who remains Chairman. Serving over 12 million customers and employing over 28,000 individuals, the Group supports and serves communities through its operations across the UK, Pakistan and the Middle East.

Your main responsibilities:

• Create a strategic plan by customer
• Development of the Trade Marketing acitivations plan
• Monitior the performance of catering E-Commerce on platforms, Including the website and App
• Support Trade Day events and Supplier Events
• Use insights to develop and shape our trade marketing plan
• POSM development and production
• Content development

About You:

• Recent experience of a similar role working in a foodservice wholesale environment.
• Demonstratable understanding of B2B marketing principles and tools
• Stakeholder Management: can work collaboratively with a variety of stakeholders across sales, trading, operations and the marketing team.
• Sales Support – firm understanding and knowledge of collateral and content to help the sales team convert prospects.
• Experience of developing the customer journey.
• Marketing Manager or Senior Marketing Manager from a B2B Food and Beverage business.
• Experience of creating a marketing plan that drives footfall, sales, builds awareness and drives leads.
• Excellent written and presentation skills.
• Experience of content development.
• Excellent communication skills ideally with experience of PR.
• Broad experience across online and offline marketing channels.
• Experienceof working with sales, trading, and operations teams.
• Experienced in partnership marketing / media partnerships.
• Budget management experience.
• Self-starter, who is driven by results.

Benefits:

• Competitive salary
• Pension
• 22 days annual leave plus the option to buy additional days
• Life Assurance
• Private Medical
• Onsite parking

Bestway Group is an equal opportunity employer and we value diversity and inclusion. We welcome people of different nationalities, backgrounds, experiences, abilities, and perspectives. We want strong, and diverse teams built from talented individuals with different backgrounds identities and experiences.