Category Marketing Manager

GODIVA Chocolatier Inc; Greater London; Vor Ort; GBP 70.000 - 90.000; Vollzeit

Zusammenfassung

Godiva Chocolatier Inc. is seeking a Category Marketing Manager, Gifting to translate category strategy into actionable portfolio plans and seasonal initiatives.

You will partner with regional teams to bring gifting propositions to market and drive premiumisation in boutiques, cafés, premium retail and Global Travel Retail. You will lead cross-functional projects from concept to launch, analyze consumer and market data, and develop business cases to inform investments and prioritisation.

Qualifikationen

• Relevant experience in FMCG premium category management or portfolio management.
• Strong analytical skills translating consumer, market and performance data into recommendations.
• Gifting behaviour, occasion-based marketing and seasonal planning understanding.
• Experience developing innovation pipelines from concept to launch.
• Commercial acumen with focus on sales, profitability and growth drivers.
• Collaborative across functions, markets and cultures.
• Strong organisational skills and execution focus.

Aufgaben

• Analyse consumer and market trends, translating findings into portfolio and innovation recommendations.
• Lead selected projects from concept through launch, coordinating Design, Insights, R&D, Commercialisation and Supply Chain.
• Develop gifting collections and seasonal programmes for boutiques, cafés and Global Travel Retail.
• Develop business cases and assess sales potential, profitability and portfolio implications.
• Partner with regional teams to adapt global propositions and support launches.
• Track performance and propose improvements to assortment and portfolio productivity.
• Prepare reviews and updates for stakeholders with clear progress and risks.

Kenntnisse

Analytical skills

Category management

Innovation pipeline

Occasion marketing

Cross-functional

Premium gifting experience

Jobbeschreibung

The Category Marketing Manager, Gifting will help shape and deliver Godiva’s global gifting category growth agenda. Reporting to the Director, Gifting, Boutique and Premium Experiences, the role translates category strategy into actionable portfolio plans, innovation programmes and seasonal initiatives, partnering with regional teams to bring them to market.

Combining consumer understanding, commercial analysis and project leadership, the role will develop compelling gifting propositions across boutiques, cafés, premium retail and Global Travel Retail. It will contribute to category growth and premiumisation, strengthening Godiva’s position in premium chocolate gifting.

What will be your key deliverables?

• Consumer and market insight: Partner with Insights team to analyse consumer behaviour, shopper needs, competitor activity and category trends, translating findings into clear portfolio and innovation recommendations.
• Innovation and renovation: Lead selected projects from concept through to launch, coordinating cross-functional teams across Design, Insights, R&D, Commercialisation and Supply Chain to deliver against agreed scope, timelines and commercial objectives.
• Seasonal and channel propositions: Develop gifting collections and seasonal programmes, including boutique-exclusive and café propositions, and assortments tailored to Global Travel Retail.
• Commercial evaluation: Develop business cases and assess sales potential, profitability and portfolio implications to inform investment and prioritisation decisions.
• Market deployment: Partner with regional marketing and commercial teams to adapt global propositions to local needs and support launch readiness and execution.
• Performance and optimisation: Track portfolio, innovation and seasonal performance against agreed KPIs, combining results with market feedback to recommend improvements to assortment, execution and portfolio productivity.
• Governance and stakeholder alignment: Prepare category reviews, project updates and decision materials, ensuring stakeholders have clear visibility of progress, risks and required actions.

Essential

• Relevant experience in FMCG marketing premium segment, category management, innovation or portfolio management, particularly within chocolate or confectionery.
• Strong analytical skills, with the ability to translate consumer, market and performance data into actionable recommendations.
• Understanding of gifting behaviour, occasion-based marketing and seasonal planning.
• Experience developing innovation pipelines and taking products from concept to launch.
• Commercial acumen, including an understanding of sales, profitability and the factors that drive category growth.
• A collaborative approach and the ability to work effectively across functions, markets and cultures.
• Strong organisational skills, attention to detail and a focus on execution.

Desirable

• Experience leading cross-functional projects and managing multiple priorities through to delivery.
• Knowledge of portfolio architecture, assortment planning and pricing.
• Exposure to boutique, café, premium retail or Global Travel Retail channels.
• Experience in a global or regional marketing role within a matrix organisation.
• An interest in premium brands, consumer trends and creating distinctive gifting experiences.
• Strong communication and presentation skills, with the ability to build clear recommendations and influence stakeholders without direct authority.

Godiva and affiliates, is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.