Campaign Lead

Forwardrole; Cheltenham; On-site; GBP 85,000 - 100,000; Full time

Job summary

Forwardrole is seeking a Campaign Lead for Defence & National Security to own the Cyber & Secure Communications domain and drive its next growth phase. You will shape multi-year strategy, align internal teams, and influence product and go-to-market decisions in a critical national security context.

The role requires deep cyber security knowledge, senior leadership experience, and a proven ability to convert market insights into strategic investments and market actions.

Qualifications

• Experience leading cross-functional or virtual teams.
• Ability to drive multi-year growth strategies.
• Strong commercial acumen for long sales cycles.
• Proven ability to operate in ambiguity and influence without authority.

Responsibilities

• Set and maintain a multi-year growth strategy for the domain.
• Build understanding of customer missions and emerging threats.
• Pull together a virtual team across functions to execute plans.
• Shape integrated solutions with product and engineering.
• Partner with marketing on positioning and demand generation; build pipeline.

Skills

Cyber security

Secure communications

Cross-functional leadership

Strategic planning

Stakeholder management

Job description

Our client is a specialist technology company trusted by government, defence and critical infrastructure customers to keep the nation's most sensitive systems safe. They're now looking for a Campaign Lead to take ownership of their Cyber & Secure Communications domain and drive its next phase of growth.

Campaign Lead - Defence & National Security

Location: Hampshire or Gloucester

Salary - £85,000 - £100,000 + DV bonus

Clearance: eDV or MOD DV

This is a strategic leadership position at the intersection of technology, customer insight and commercial growth, where you'll set direction for a portfolio spanning secure end-user devices through to cyber test ranges, R&D, consultancy and rapid prototyping.

What you'll be doing

• Set and maintain a multi-year growth strategy for the domain, prioritising the customers, segments and opportunities that matter most, and acting as the final word on domain-level trade-offs and decisions.
• Build a deep, evidence-based understanding of customer missions and emerging threats, and become the go-to voice, internally and externally, on where this market is heading.
• Pull together a virtual team across sales, marketing, product, engineering and delivery. Align priorities, resolve conflicts, and turn many moving parts into one coherent, executable plan.
• Connect capability to customer need Work with product and engineering to shape integrated solutions, influence the technology roadmap, and identify where investment should go next.
• Drive market engagement Partner with marketing on positioning, go-to-market strategy and demand generation, then work with account teams to convert that into pipeline and won business.

What we’re looking for

• Deep domain knowledge of cyber security and secure communications, including the operational challenges facing defence, government and national security customers
• A track record of leading cross-functional or virtual teams and delivering results through influence rather than direct authority
• Comfort operating in ambiguity, with the judgement to make good calls on incomplete information
• Commercial acumen suited to long, complex sales cycles, including opportunity shaping and market development experience
• Excellent stakeholder management, negotiation and facilitation skills, with the ability to turn diverse input into a clear plan of action

This is a rare opportunity to shape the strategic direction of a growing, high-impact capability area, with genuine influence over investment priorities, market positioning and go-to-market execution, in a business solving problems that matter for national security.