Business Development Representative

8300 United Kingdom - Genesys Telecommunications Laboratories - Europe Limited; Greater London; Hybrid; GBP 35,000 - 60,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Genesys is seeking a Business Development Representative to join our UKI Sales Development team. This outbound-focused role identifies, engages and develops new business opportunities across the UK and Ireland, working closely with Account Executives, Marketing and the wider BDR team to build qualified pipeline.

You will handle high-volume prospecting across phone, email, LinkedIn and other channels, manage cadences in Salesloft, keep Salesforce up to date and collaborate with Marketing on

Qualifications

• Minimum 2 years' experience in a BDR/ SDR or similar sales development role.
• Outbound prospecting experience in a high-volume environment.
• Experience using phone, email and LinkedIn as part of multi-channel outreach.
• Familiarity with Salesloft or similar engagement platform.
• Experience using Salesforce or similar CRM.
• Strong verbal and written communication skills.
• Ability to identify personas and engage different roles.
• Strong organisation and time management.

Responsibilities

• Prospect into target accounts across the UK and Ireland to create new opportunities.
• Run high-volume outbound prospecting via phone, email, LinkedIn and other channels.
• Use Salesloft to manage cadences, daily activity and follow-up.
• Use Salesforce to manage accounts, contacts and opportunities with CRM discipline.
• Collaborate with Account Executives to develop account plans and outbound strategies.
• Partner with Marketing on campaigns, events and account-based engagement.

Skills

Outbound prospecting

Multi-channel outreach

Verbal communication

Written communication

Account research

Time management

Independent working

Team collaboration

Resilience

Tools

Salesloft

Salesforce

Job description

Be the one building AI-powered experiences where they matter most. At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships. Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.

Business Development Representative, UKI

About the Role

We are looking for an experienced Business Development Representative to join our UKI Sales Development team at Genesys. This is an outbound-focused role responsible for identifying, engaging and developing new business opportunities across the UK and Ireland. You will work closely with Account Executives, Marketing and the wider BDR team to identify target accounts, engage the right people and create qualified pipeline for the UKI sales organisation. The role requires someone who is comfortable with high-volume outbound prospecting and understands how to use phone, email, LinkedIn and other digital channels to engage prospects. You should already have experience working in a BDR or similar sales development role and be comfortable managing your own prospecting activity, accounts, cadences and pipeline targets.

What You’ll Do

• Prospect into target accounts across the UK and Ireland to identify and create new business opportunities.
• Run high-volume outbound prospecting across phone, email, LinkedIn and other digital channels.
• Use Salesloft to build and manage prospecting cadences, daily activity and follow‑up.
• Use Salesforce to manage accounts, contacts, activity and opportunities while maintaining good CRM discipline.
• Research target accounts and identify the right people and personas to engage.
• Use account, intent and engagement data to help prioritise prospecting activity.
• Develop personalised messaging based on the account, persona and potential business challenges.
• Cold call prospects and confidently engage senior business and technology stakeholders.
• Qualify potential opportunities by understanding business challenges, priorities, timing and potential fit for Genesys.
• Work closely with Account Executives to develop account plans and outbound prospecting strategies.
• Partner with Marketing on campaigns, events and account‑based engagement activity.
• Follow up with prospects from local events, campaigns and other marketing activity.
• Attend customer, partner and industry events across the UK and Ireland where required.
• Maintain consistent prospecting activity while focusing on the quality of conversations and opportunities created.
• Build and maintain qualified pipeline against individual and team targets.
• Use AI and other sales technology to improve research, personalisation, productivity and prospect engagement.

What We’re Looking For

• A minimum of 2 years' experience in a BDR, SDR or similar sales development role.
• Outbound prospecting experience is highly beneficial.
• Experience working in a high‑volume outbound sales environment.
• Confidence cold calling and engaging new prospects.
• Experience using phone, email and LinkedIn as part of a multi‑channel prospecting approach.
• Experience using Salesloft or a similar sales engagement platform.
• Experience using Salesforce or a similar CRM platform.
• Strong verbal and written communication skills.
• Good account research and prospecting skills.
• The ability to identify and engage different personas within an organisation.
• Strong organisation and time management skills.
• Experience working towards activity, opportunity and pipeline targets.
• The ability to work independently while collaborating closely with Account Executives, Marketing and other BDRs.
• Resilience, consistency and a willingness to learn and take coaching.
• An interest in technology, customer experience and AI.
• AI fluency is a desirable skill at Genesys.
• Experience using AI tools to support account research, prospecting, personalisation, productivity or sales activities would be advantageous.

Hybrid Working and Travel

This is a hybrid role, with a minimum expectation of two days per week in our London office. Working alongside the UKI BDR and Sales teams is an important part of the role. Office days provide an opportunity to collaborate on accounts, prospect together, share knowledge, receive coaching and build strong relationships with the wider sales organisation. The role also requires the flexibility to travel and attend local customer, partner and industry events across the UK and Ireland when required.

What Success Looks Like

• Consistently generating qualified pipeline through outbound prospecting.
• Maintaining strong outbound activity across phone, email and digital channels.
• Building a healthy pipeline of target accounts and prospects.
• Having good quality conversations with the right people within target organisations.
• Effectively using Salesloft and Salesforce to manage activity, prospects and pipeline.
• Working closely with Account Executives to develop and execute account prospecting plans.
• Using data, technology and AI to improve the quality and efficiency of prospecting.
• Building strong working relationships across BDR, Sales and Marketing.
• Consistently working towards individual and team pipeline targets.

Your Career at Genesys

Genesys has an established BDR career path designed to support continued development within Sales Development and the wider sales organisation. As a BDR, you will have the opportunity to develop your outbound prospecting, account planning, qualification and enterprise selling skills while working alongside experienced sales professionals. You will receive ongoing coaching and have opportunities to take on more complex accounts and greater responsibility as you develop. Strong performance can provide opportunities to progress through the BDR career path and explore future roles across the wider Genesys sales organisation. Working at Genesys AI at enterprise scale – Build, support and operate AI-powered technology used by more than 8,000 organizations worldwide.

150+ new AI features were released in the last fiscal year.

Time to recharge and give back – Benefits include paid volunteer time, August Free Fridays, well‑being resources and regionally tailored programs for employees and their families.

Recognized globally – Genesys is Great Place to Work® certified in 17 countries and 94% of employees are proud to tell others they work at Genesys.

Learn more about our culture, AI innovation and sustainability commitments through our Careers site and Sustainability Report.

Reasonable Accommodations

If you require a reasonable accommodation to complete any part of the application process, or are limited in your ability to access or use this online application and need an alternative method for applying, you or someone you know may contact us at [e-mail]. You can expect a response within 24–48 hours. To help us provide the best support, click the email link above to open a pre‑filled message and complete the requested information before sending. If you have any questions, please include them in your email. This email is intended to support job seekers requesting accommodations. Messages unrelated to accommodation—such as application follow‑ups or resume submissions—may not receive a response.

Genesys is an equal‑to‑opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics. Please note that recruiters will never ask for sensitive personal or financial information during the application phase. Our AI‑powered platform connects people, systems, data and AI to help businesses work smarter, respond faster and create more meaningful interactions.

Should you have any questions, please feel free to email us at [e-mail].