Business Development Representative

All Gravy; Greater London; On-site; GBP 30,000 - 55,000; Full time

Benefits offered by this job

Prime office location

Team lunches

Friday bars

Padel tournaments

Wine tastings

Offsites

Top-tier equipment

Job summary

All Gravy is seeking a driven sales professional based in London to build a real career in outbound sales. You will start with targeted outreach to mid-market hospitality brands, running sharp discovery to identify value and drive first commitments.

As you grow, you’ll own SMB cycles too, managing the deal end-to-end from first touch to contract. You will thrive with 1–2 years of commercial experience, strong English, and a resilient, proactive mindset.

Qualifications

• 1–2 years of commercial sales experience.
• Excellent English speaking skills.
• Based in London.
• Phone-based outreach with discovery-focused selling.

Responsibilities

• Execute outbound discovery to create real value for prospects.
• Perform multi-channel outreach (phone, email, LinkedIn) from pre-built lead lists.
• Own SMB/mid-market deals from first touch to signing contract.

Skills

Outbound sales

Discovery

Phone sales

Multi-channel outreach

Lead qualification

English fluency

Tools

LinkedIn

Job description

All Gravy is the AI-native people operating platform for hospitality and retail.

We're modernising how frontline teams work, replacing scattered tools and outdated systems with a single app that's actually built for the way people work & socialise today. Our AI Colleague gives staff instant answers & executes day-to-day tasks, freeing up managers to focus on people & customers instead of paperwork. We work with some of the most exciting brands in hospitality and retail, including Gail's, L'Osteria, Dishoom, Pizza Pilgrims, Ottolenghi, Q8 and 7-Eleven. Today over 2,000 restaurants and stores trust us to run their teams.

We've grown 10x in two years and are accelerating into new markets. Our team spans a wide range of nationalities and backgrounds, united by one mission: to create better work lives for the 80% of the world that do not sit behind a desk. If you want to work in an AI-first environment, help redefine how work is done in an industry, and be part of a team that's changing an entire industry, we'd love to have you on board.

About the role

We are looking for an ambitious, sales professional who wants to build a real career in sales, not just hit a quota. We want someone who picks up the phone without hesitation and runs a sharp discovery that creates genuine value for prospects and your AEs. You'll drive smart, targeted outbound into mid-market and enterprise hospitality brands. As you grow, you'll take on full SMB cycles too, owning the deal from first touch to signing contract. This is a place where people are built into great sellers.

What You Will Do

Control outbound with intent:

• Work from pre-built, qualified lead lists and prioritise personalised outreach over volume.
• Run multi-channel plays across phone, email, and LinkedIn with clear hypotheses.
• Lead value-driven discovery to map pains and stakeholders.

You'll thrive here if you

• Have prior commercial experience (1-2 years).
• Speak excellent English, and based in London.
• Call calls are your specialty.
• Discovery-first mindset: smart questions, active listening, clear value.
• Fast and fearless on the phone: first to respond, first to win.
• Owner mentality: structured, coachable, resilient, positive.

Why All Gravy

• Grow fast, for real. We promote from within, move quickly, and give you real responsibility from day one.
• A culture that actually develops you. Honest feedback, active coaching, and the autonomy to experiment. We invest in you because your growth is our growth.
• Work that matters. Your work will directly impact the daily lives of millions of frontline workers.
• You’ll work with people who've built, scaled, and won. Ex-founders, operators, all here because they want to do it again, bigger.
• The good stuff too. Prime office location, team lunches, Friday bars, padel tournaments, wine tastings, offsites, top-tier equipment, and a fridge that’s always stocked. We work hard and celebrate harder.