Business Development Executive

Royal London; Greater London; Hybrid; GBP 65,000 - 95,000; Full time

Job summary

Royal London Asset Management is seeking a commercially focused sales professional to drive growth in London. You will develop key accounts, convert prospects into active clients, and collaborate with the regional Business Development Manager.

You will manage a defined client portfolio, engage with IFAs and wealth managers, use CRM to track activity, and convey investment solutions across Fixed Income, Equities and Multi Asset while maintaining regulatory compliance.

Qualifications

• OEIC and UCITS knowledge is essential.
• Understanding of IFA/wealth management business models.
• IMC qualification or plan to obtain within 6 months.
• Experience in telephone sales within asset management or sales support.
• Self-starter with drive to build a business franchise.
• Strong presentation skills for IFAs and clients.

Responsibilities

• Drive new business growth by developing prospect and intermediary relationships with IFA and wealth management firms.
• Take ownership of a defined client portfolio for asset retention and growth.
• Plan and deliver targeted sales campaigns and regional client events.
• Use CRM and MI to track activity and identify opportunities.
• Collaborate with the regional BDM to generate high-quality leads.

Skills

Telephone sales

Relationship building

Presentation skills

Self-starter

Business development

Client management

Education

IMC qualification

Tools

CRM software

Job description

We are looking for a commercially focused individual to help drive business growth across a defined geographical region, working closely with the Business Development Manager.

You’ll focus on developing key accounts from prospects into active business producers through a structured and proactive sales approach. Alongside generating new opportunities, you’ll build and maintain strong relationships with existing supporters, helping to retain and grow assets while identifying further opportunities for long-term business growth.

About the role

Job description:

Contract type: Permanent
Location: London
Working style: Hybrid 50% home/office based
Closing date: 02 November 2026

About the role

• Drive new business growth by developing prospect and existing intermediary relationships, working towards agreed gross and net sales targets.
• Proactively engage with IFA and wealth management firms, using a structured sales process to convert prospects into active, business-producing clients.
• Take ownership of a defined client portfolio, building trusted relationships that support asset retention, client development and long-term growth.
• Work collaboratively with the regional Business Development Manager, generating high-quality leads and identifying opportunities for further development.
• Use CRM, client data and management information to track activity, identify commercial opportunities and maintain accurate records of client engagement.
• Develop strong knowledge of the investment proposition across areas including Fixed Income, Equities and Multi Asset, confidently communicating investment solutions and responding to client questions and objections.
• Plan and deliver targeted sales campaigns and regional client events, while maintaining high standards of risk management, regulatory compliance and client service.

About you

• Strong knowledge of OEIC and UCITS products.
• Strong understanding of IFA/wealth management business models, the industry and current trends.
• IMC qualified (or pass your IMC to pass within 6months).
• Experience of telephone sales within asset management or someone from a sales support background who is very passionate about moving into a front office sales role.
• Being a self-starter, working with initiate and being responsible for driving and prioritizing your own workload.
• Someone who has a strong desire to build their own business franchise within the RLAM Wholesale.
• Strong presentation skills and being able to present to IFAs on the telephone and in a face-to-face environment when required.

About Royal London Asset Management

Royal London Asset Management (RLAM), part of the Royal London Group, is one of the UK's leading fund management companies working with a wide range of clients across the globe to achieve their investment goals. Our long-term, client-driven focus means that we have a long-standing commitment to responsible investment. We act as responsible stewards of our clients’ capital, exercising their rights and influencing positive change.

Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.

We've always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance.

Inclusion, diversity and belonging

We’re an inclusive employer. We celebrate and value different backgrounds and cultures across Royal London. Our diverse people and perspectives give us a range of skills which are recognised and respected – whatever their background.