Business Development Engineer

AP Racing Ltd; Coventry; On-site; GBP 40,000 - 60,000; Full time

Job summary

AP Racing Ltd is seeking an individual to join their Specialty OE team in Coventry. This customer-facing role emphasizes winning new business and driving growth across key OEM accounts. Responsibilities include identifying new programme opportunities, developing relationships with OEMs, and leading proposals to success. The ideal candidate will have a strong commercial mindset and technical credibility, with a proven history in securing programmes. Experience in the automotive or motorsport sector is preferred.

Qualifications

• Proven track record in winning business or securing programmes.
• Strong commercial mindset with ability to drive revenue growth.
• Resilient and persistent in long, complex sales cycles.
• Technically credible with engineering understanding.

Responsibilities

• Identify and develop new business opportunities across Specialty OE customers.
• Engage OEMs early to influence specification and secure programme positions.
• Lead RFQs and proposals through to successful award.
• Build, own, and convert a strong opportunity pipeline into programme wins.
• Develop senior customer relationships to support long-term growth.

Skills

Business development

Technical credibility

Sales influence

Commercial mindset

Customer relationship management

Job description

An opportunity to join AP Racing’s Specialty OE team in a commercially driven, customer-facing role focused on winning new business and driving growth across key OEM accounts.

You will be responsible for identifying, developing, and securing new programme opportunities with both existing and target customers. Working at the front end of vehicle development cycles, you will position AP Racing as the preferred partner for high-performance braking and clutch systems.

This role requires a strong blend of technical credibility and commercial drive, with clear accountability for delivering new programme wins and contributing directly to Specialty OE revenue growth targets.

Key Responsibilities

• Identify and develop new business opportunities across Specialty OE customers
• Engage OEMs early to influence specification and secure programme positions
• Lead RFQs and proposals through to successful award
• Build, own, and convert a strong opportunity pipeline into programme wins
• Develop senior customer relationships to support long term growth
• Influence internal teams to align behind key opportunities

Competencies and Experience

• Proven track record in winning new business or securing programmes
• Strong commercial mindset with ability to drive revenue growth
• Resilient and persistent in long, complex sales cycles
• Able to influence both customers and internal stakeholders
• Technically credible with engineering understanding
• Comfortable operating in a fast paced, high pressure OEM environment

Preferred: Experience within an OE automotive or motorsport supplier environment, with involvement in customer engagement, RFQs, or securing new business.

Success in Role

• New programme nominations secured
• Growth in Specialty OE revenue
• Expansion of AP Racing position within key OEM customers
• Strong and active opportunity pipeline

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