Business Analyst

Connells Group HQ; Milton Keynes; Híbrido; GBP 45 000 - 70 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Digicare & car leasing

Cycle to work

Discount schemes

Life assurance

Pension scheme

Professional development

Resumo da oferta

Connells Group is seeking a data-driven Business Analyst to join the Technology team supporting Marketing operations. In an Agile Scrum environment, you will help deliver technology solutions that enable customer engagement, campaign effectiveness and personalisation.

The role focuses on data, integrations and customer preferences, ensuring scalable and compliant solutions aligned to business goals. Hybrid work includes 2 days per week in Milton Keynes.

Qualificações

• Experience as a Business Analyst in Agile/Scrum environments.
• Strong data analysis, mapping, and integration experience.
• Knowledge of MarTech (CRM, campaign platforms).
• Understanding of GDPR and data privacy requirements.
• Experience with APIs and third-party integrations.
• Proficiency in Jira and Confluence; strong stakeholder management.

Responsabilidades

• Stakeholder Engagement: Work with Marketing to translate objectives into user stories.
• Data & Integration Analysis: Define data flows, platform integrations, and transforms.
• Data Privacy & Compliance: Embed GDPR and consent into solutions by design.
• Requirements & Discovery: Lead workshops to improve targeting and campaigns.
• Backlog Support: Refine user stories with clear acceptance criteria.
• Agile Delivery: Collaborate with engineers on data, APIs, and dependencies.
• Campaign Alignment: Ensure timely delivery aligned with marketing schedules.
• Cross-Team Collaboration: Liaise with Marketing, Technology, and vendors.
• Continuous Improvement: Drive data quality and governance enhancements.

Conhecimentos

Agile/Scrum BA

Stakeholder engagement

Data analysis

MarTech knowledge

GDPR awareness

APIs & integrations

Communication skills

Segmentation/targeting

Journey mapping

Ferramentas

Jira

Confluence

Power BI

SQL

Google Analytics

Descrição da oferta de emprego

Job Description

We are seeking a data-driven Business Analyst to join the Connells Group Technology team, supporting Marketing operations. Working in an Agile Scrum team, you will help deliver technology solutions that enable customer engagement, campaign effectiveness, and personalisation. The role focuses on data, integrations, and customer preferences, ensuring scalable and compliant solutions aligned to business goals.

We offer a hybrid working arrangement with 2 days per week in our Milton Keynes office.

Key Responsibilities:

• Stakeholder Engagement: Work with Marketing teams to understand business objectives, customer journeys, and data needs; translating these into actionable user stories.
• Data & Integration Analysis: Define requirements for data flows, platform integrations (e.g. CRM, marketing tools), and data transformations.
• Data Privacy & Compliance: Embed GDPR, consent, and communication preferences into solutions by design.
• Requirements & Discovery: Lead workshops and analysis to improve targeting, segmentation, and campaign outcomes.
• Backlog Support: Collaborate with Product Owners to refine and prioritise user stories with clear acceptance criteria.
• Agile Delivery: Work closely with engineers in sprint activities, providing clarity on data, APIs, and dependencies.
• Campaign Alignment: Support timely delivery of solutions aligned to marketing schedules.
• Cross-Team Collaboration: Liaise with Marketing, Technology, and third-party vendors.
• Continuous Improvement: Drive improvements in data quality, governance, and integration processes.

Experience and Skills Required:

• Experience as a Business Analyst in Agile/Scrum environments
• Strong data analysis, mapping, and integration experience
• Knowledge of MarTech (CRM, campaign platforms)
• Understanding of GDPR and data privacy requirements
• Experience with APIs and third-party integrations
• Proficiency in Jira and Confluence Strong communication and stakeholder management skills
• Desirable Experience with segmentation, personalisation, or journey mapping
• Knowledge of data governance or quality frameworks
• Familiarity with analytics tools (e.g. Power BI, GA, SQL)
• Understanding of marketing performance metrics

What We Offer

• Aviva Digicare + workplace / Car leasing and cycle to work scheme
• Colleague discount scheme / Perks at work / Gym discounts
• Life assurance / Workplace pension scheme
• Opportunity to work on high-impact marketing technology initiatives
• Collaborative Agile environment
• Ongoing professional development

Please note that we are unfortunately unable to provide visa sponsorship for this position. Applicants must have the right to work in the UK.

Our Commitment to Inclusion

Connells Group is an equal opportunities employer and is committed to creating a diverse, inclusive and authentic workplace. We welcome applications from all suitably qualified candidates, regardless of , race, disability, age, sexual orientation, gender identity, religion, or belief, marital status, or pregnancy and maternity status.

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