Brand Marketing Apprentice: Campaigns, Content & Growth

Worcester Bosch; Worcester; On-site; GBP 32,000 - 45,000; Full time

Benefits offered by this job

25 days annual leave

Company Performance Bonus up to £1,500

Enhanced pension

Perkbox access

Discounts on Bosch products

Subsidised on-site café and canteen

Health & wellbeing support

Bosch Social Club membership

Volunteering days

Family-friendly policies

Online training platform access

Mentoring programme

Networking opportunities

Job summary

Worcester Bosch in Worcester is seeking a proactive Marketing Communications Executive to develop stand-out campaigns and engaging digital experiences across domestic and commercial boiler products.

You will support Junior and Senior Brand Managers, create compelling content and POS materials, and collaborate with sales to deliver compelling communications across events, branches and online channels.

Qualifications

• Marketing qualifications/experience, including university degree.
• Highly organised, attention to detail and work well under pressure.
• Passionate about marketing, being creative and having a winning attitude.
• Always have the customer at the front of your mind.
• A self-motivated team player. Participates fully within the sales and marketing teams and contributes to wider team effort and vision.
• Ability to work with all levels within the business.
• You will be able to manage multiple priorities all with conflicting deadlines.

Responsibilities

• Act as brand guardian for your area and ensure consistency in messaging, tone and content.
• Working with the wider team to integrate messages across all touchpoints, relevant to the audience.
• Support with the creation of a range of marketing materials, from product launch materials and case studies to digital content.
• Supporting the integration of activity across all channels including social media, the website, events, PR and in branch POS.
• Support with product launches from concept stage to delivery.
• Develop ‘added value’ materials, providing our customers end-users with relevant support materials.
• Collaborate with our sales teams to ensure our sales force marketing support and wider communications are delivering against goals.
• Aid with content development, from online support videos to photography shoots.
• Develop website copy and content in line with tone of voice and messaging via the copywriter.
• Support with event stands and graphics.
• Ensure all customer facing communication meets brand guidelines and supports or enhances brand-positioning strategy.
• Manage the logistics and delivery of brand team literature.
• Ensure all content including printed literature, photography, videos, graphics etc. is produced to the highest quality, is up to date and promotes core customer facing brand/ product messages.

Skills

Brand management

Content creation

Campaign planning

Digital marketing

Team collaboration

Education

Marketing degree

Tools

Adobe Creative Suite

CMS platforms

Job description

Worcester Bosch in Worcester is seeking a proactive Marketing Communications Executive to develop stand-out campaigns and engaging digital experiences across domestic and commercial boiler products.

You will support Junior and Senior Brand Managers, create compelling content and POS materials, and collaborate with sales to deliver compelling communications across events, branches and online channels.