Biddable Media Manager

RAC; West of England; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Car salary sacrifice

Pension with employer contributions

Flexible schedules

25 days annual leave

Employee Share Scheme

Employee support services

Job summary

RAC is seeking an experienced Biddable Media Manager to take ownership of a substantial paid media programme across Search, Paid Social, Display and emerging channels. You will lead strategy, planning, execution and optimisations, manage large budgets and forecast performance, collaborating with commercial, product and marketing teams to align media with business objectives.

This hybrid role requires hands-on expertise with Search Ads 360/Campaign Manager 360 and a proactive approach to testing

Qualifications

• Proven experience managing large paid media budgets across multiple channels.
• Hands-on expertise in Paid Search, Paid Social and Display.
• Advanced knowledge of Google Marketing Platform (GMP) including Campaign Manager 360.
• Experience owning accounts with minimal supervision.
• Strong data analysis and attribution skills.

Responsibilities

• Own and optimise high-budget paid media across multiple channels.
• Develop and execute paid media strategies to drive acquisition and revenue.
• Manage forecasting, budget allocation and performance reporting.
• Lead testing, innovation and adoption of new technologies and AI-driven advertising solutions.
• Work closely with commercial, product and marketing stakeholders to align media activity with business priorities.
• Turn complex performance data into clear insights and recommendations.

Skills

Paid media budgets

Paid Search

Paid Social

Display advertising

Analytics/data interpretation

Tools

Search Ads 360

Campaign Manager 360

GMP ecosystem

Job description

About The Role

We're looking for an experienced Biddable Media Manager to take ownership of a substantial paid media programme and play a key role in driving customer acquisition and business growth across RAC.

Working within our Performance Marketing team, you'll lead the strategy, planning, execution and optimisation of campaigns across Search, Paid Social, Display and emerging channels to deliver against commercial objectives. You'll be responsible for budget management, forecasting, stakeholder reporting and optimisation, while staying at the frontier of industry innovation by testing new technologies, AI-powered solutions and emerging advertising platforms.

This isn't a role for someone who simply manages campaigns. We're looking for a paid media specialist with proven experience managing significant media budgets and extensive hands‑on expertise with Search Ads 360/Campaign Manager 360, who can take full ownership of performance across multiple channels.

This is a hybrid role, working two days a week from our Bradley Stoke offices and three days working from home.

We offer more than a job. We offer a career with purpose.

As a Biddable Media Manager at RAC, you’ll get benefits that go the extra mile

Earnings That Motivate – enjoy a competitive salary plus automatic enrolment in our ‘Owning It Together’ Colleague Share Scheme - a unique opportunity to share in RAC’s future success and be rewarded for the exceptional work you deliver.

Tools to Drive Your Future – get started with a free RAC Ultimate Complete Breakdown Service from day one, plus access to a car salary sacrifice scheme (including electric vehicle options) after 12 months, delivering serious tax savings.

Time Off That Matters – enjoy 25 days annual leave, plus bank holidays. We also support work‑life balance with paid family leave, flexible schedules, and practical resources to help navigate personal commitments

Financial Security & Perks – pension scheme with up to 6.5% matched contributions on qualifying earnings alongside life assurance cover up to 4x salary (10x optional with flex benefits), designed to support you long‑term.

Wellbeing That Works for You – our 24/7 confidential support service is available to you and household members aged 16+, offering reassurance whenever you need it.

Extras That Make a Difference - access Orange Savings, our exclusive discount portal with deals across top retailers, holidays, tools, tech and more. After passing probation, you’ll automatically join our Colleague Share Scheme, giving you a stake in our collective success.

What you’ll do

You’ll take ownership of end‑to‑end campaign performance, managing large‑scale media investment and ensuring every pound spent delivers maximum value.

You’ll:

• Own and optimise high-budget paid media activity across multiple channels.
• Develop and execute paid media strategies that drive acquisition, revenue and profitability.
• Manage forecasting, budget allocation and performance reporting.
• Lead testing, innovation and adoption of new technologies and AI‑driven advertising solutions.
• Work closely with commercial, product and marketing stakeholders to align media activity with business priorities.
• Turn complex performance data into clear insights and recommendations that influence decision‑making.

• Build strong relationships with platform partners and agencies, identifying new opportunities to drive growth and maximise performance

What you’ll need

We're looking for someone who's technically strong, commercially minded and confident operating in a fast‑paced environment.

You’ll have:

• Proven experience managing significant paid media budgets across multiple channels.
• Strong hands‑on expertise across Paid Search, Paid Social and Display.
• Advanced experience with Search Ads 360, Campaign Manager 360 and the wider GMP ecosystem.
• Experience owning and managing accounts with minimal oversight.
• A strong understanding of attribution, tracking, audience strategy and performance measurement.
• The ability to interrogate data, identify opportunities and make commercially driven decisions.
• A flexible, dynamic approach and a genuine team‑first mentality.
• A passion for testing new ideas and staying ahead of developments in performance marketing

Why RAC?

For more than 128 years, we’ve been keeping drivers moving, and today we’re trusted by over 15 million members. We’re also trusted by our people, with a 4.5-starGlassdoorrating showing that RAC is a place where support, ambition, and opportunity go hand in hand.

We welcome people from every background, value every voice, and back your growth every step of the way. At the RAC, you can bring your full self to work and we’ll be with you every step of the way to help you grow and develop your career.

Ready to make a difference? Your next career move starts here.