Biddable Media Director: Strategy, Growth & Leadership

OMD; Greater London; On-site; GBP 90,000 - 120,000; Full time

Job summary

OMD UK seeks a Biddable Associate Director to lead the biddable media function, shaping strategy and driving innovation to deliver outstanding client results. You will own performance, growth, and best practices while nurturing a high-performing team.

Based in London, you’ll foster senior client and partner relationships, oversee planning and optimization, and champion emerging technologies and AI tools to enhance efficiency and creativity across campaigns.

Qualifications

• Proven leadership of large client accounts in biddable media.
• Strong ability to translate data into actionable strategies.
• Excellent communication and stakeholder management skills.

Responsibilities

• Set the vision and strategic direction for biddable media across client portfolios.
• Oversee planning, activation, and optimization of campaigns against client KPIs.
• Mentor and develop a team of managers and executives.
• Build senior-level relationships with media owners and technology partners.
• Collaborate with internal teams to deliver integrated cross-channel solutions.
• Oversee campaign reporting and provide strategic recommendations.
• Champion emerging technologies, automation, and AI tools to enhance performance.

Skills

Biddable media planning

Campaign performance analysis

Leadership and team development

Client relationship management

Data-driven decision making

AI & automation awareness

Media owner/tech partner liaison

Advanced analytics tools

Tools

DV360

The Trade Desk

Google Ads

Job description

OMD UK seeks a Biddable Associate Director to lead the biddable media function, shaping strategy and driving innovation to deliver outstanding client results. You will own performance, growth, and best practices while nurturing a high-performing team.

Based in London, you’ll foster senior client and partner relationships, oversee planning and optimization, and champion emerging technologies and AI tools to enhance efficiency and creativity across campaigns.