B2B Product Marketing Lead for Renewable Tech

Myenergi Ltd; United Kingdom; Remote; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Free on-site EV charging

Private Medical Insurance

Cycle to Work Scheme

25 days holiday + Bank Holidays

Mental Health Support

Job summary

Myenergi Ltd is seeking an experienced Product Marketing Lead (B2B) to drive product marketing across distributor, wholesaler, retailer and installer networks in the renewable energy sector.

You will own go-to-market strategies, craft compelling campaigns, and gather customer insights to improve product and commercial performance, while ensuring a seamless customer and installer experience.

Qualifications

• Minimum 5 years in product marketing, channel marketing, or B2B marketing in renewables/cleantech.
• Experience with distributors, wholesalers, retailers or installers across electrical/EV sectors.
• Ability to develop and deliver go-to-market strategies and product campaigns.
• Strong capability to analyse customer and market data to shape strategy.

Responsibilities

• Lead GTM planning and execution for new products and updates.
• Tailor positioning/messaging for distributors, wholesalers, retailers and installers.
• Gather and analyse partner and customer insights to inform marketing and product development.
• Own customer and installer experience insights, including NPS tracking and feedback loops.
• Monitor competitor activity, market trends and regulatory changes.
• Create sales and marketing collateral (datasheets, presentations, case studies).
• Develop training tools for installers and sales teams.
• Deliver integrated B2B campaigns to drive adoption and partner engagement.
• Align strategy with sales, product, engineering and marketing teams.
• Provide market feedback to guide product roadmap planning.
• Ensure messaging aligns with brand strategy and supports localization.

Skills

Go-to-market strategy

B2B marketing

Stakeholder management

CRM (HubSpot)

Campaign management

Customer insights

Project management

Analytical skills

Communication skills

Education

Bachelor's degree in Marketing, Business, or related field

Tools

HubSpot CRM

Marketing automation

Data visualization tools

Job description

Myenergi Ltd is seeking an experienced Product Marketing Lead (B2B) to drive product marketing across distributor, wholesaler, retailer and installer networks in the renewable energy sector.

You will own go-to-market strategies, craft compelling campaigns, and gather customer insights to improve product and commercial performance, while ensuring a seamless customer and installer experience.