Assistant Brand Manager

ADLIB; Wells; On-site; GBP 25,000 - 30,000; Full time

Job summary

ADLIB is seeking an Assistant Brand Manager to support the execution of the brand strategy across channels, drive integrated campaigns, and assist with product launches. You’ll pull insights from campaigns, monitor performance and propose improvements, while collaborating with sales, product development, marketing and external agencies to keep projects on track.

The role offers a hybrid working arrangement—three days in the office per week—with a salary in the £25-30k DOE range, reflecting

Qualifications

• Experience in marketing or brand-focused role.
• Experience delivering multi-channel campaigns.
• Strong campaign analysis, reporting and performance measurement skills.
• Ability to analyse market trends and consumer insights.
• Excellent organisational and project management skills.
• Capability to manage multiple projects and deadlines.
• Strong communication and stakeholder management abilities.
• CIM qualification or equivalent desirable.
• Degree educated or A-Level standard.
• Good working knowledge of Outlook, Excel, PowerPoint and digital marketing platforms.

Responsibilities

• Support the execution of the wider brand strategy across channels.
• Coordinate and deliver integrated marketing campaigns.
• Support product launches and brand initiatives.
• Monitor campaign performance and analyse results to inform improvements.
• Collaborate with sales, product, marketing, clinical and design teams.
• Develop relationships with external agencies and suppliers for campaigns.
• Assist with market research and consumer insights to inform strategy.

Skills

Marketing experience

Brand management

Campaign analysis

Project management

Stakeholder management

Multichannel marketing

Agency liaison

Digital marketing platforms

Excel

PowerPoint

Education

CIM qualification or equivalent desirable

Degree educated or A-Level

Tools

Excel

PowerPoint

Outlook

Job description

What you’ll be doing

As Assistant Brand Manager, responsibilities will include supporting the execution of the wider brand strategy, ensuring all activity aligns with business objectives and brand guidelines. A key focus will be maintaining a consistent brand identity across multiple channels and touchpoints. The role will involve planning, coordinating and delivering integrated marketing campaigns, supporting product launches and wider brand initiatives. Monitoring campaign performance will form an important part of the position, providing opportunities to analyse results, identify trends and recommend future improvements. Working closely with sales, product development, marketing, clinical and design teams, the Assistant Brand Manager will help ensure projects remain aligned and on schedule. The role will also involve developing strong working relationships with external agencies and suppliers to deliver effective marketing materials and campaigns. Additional responsibilities will include supporting market research projects, gathering consumer insights and analysing market trends to help inform future strategy and decision-making.

What experience you’ll need to apply

• Previous experience within a marketing or brand-focused role.
• Experience supporting and delivering multi-channel marketing campaigns.
• Strong understanding of campaign analysis, reporting and performance measurement.
• Proven ability to analyse market trends, customer insights and campaign data.
• Excellent organisational and project management skills.
• Ability to manage multiple projects and deadlines effectively.
• Strong communication and stakeholder management skills.
• Experience working with internal teams and external agencies.
• CIM qualification or equivalent desirable.
• Degree educated or educated to A-Level standard.
• Good working knowledge of Outlook, Excel, PowerPoint and digital marketing platforms.
• Creative mindset with a proactive and hands-on approach.
• Team-oriented attitude and willingness to travel when required.

What you’ll get in return for your experience

The successful Assistant Brand Manager will receive a salary of £25-30k DOE depending on experience. The position offers a hybrid working arrangement, with a minimum of three days per week spent in the office. Alongside a competitive salary, the role provides valuable exposure to a broad range of branding, marketing and campaign activities, as well as the opportunity to develop skills within a supportive and collaborative environment.