Art Director

SAMY UK; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Flexible schedule

Hybrid work model

Up to 3 weeks remote from any SAMY офf

Birthday day off

Global mobility opportunities

Mentorship

Job summary

SAMY UK is recruiting an Art Director to lead the creation of social-first concepts that align with brand strategy and platform codes. You will collaborate with strategy, content, accounts, and production teams to develop campaigns, activations, and content for social channels, delivering authentic connections with audiences.

The role emphasizes digital culture, strategic thinking, and a strong portfolio of digital campaigns.

Qualifications

• Experience working in creative or advertising agencies.
• Experience developing creative ideas for digital campaigns and social media.
• Strong conceptualization skills and creative thinking.
• Deep and native knowledge of social platforms and digital culture (TikTok, Instagram, YouTube, etc.).
• Ability to interpret strategic briefings and transform them into relevant creative ideas.
• Experience participating in ideation processes and campaign development.
• Ability to work collaboratively with multidisciplinary teams.
• High level of English is mandatory.

Responsibilities

• Develop social-first creative ideas and concepts aligned with brand strategy and communication goals.
• Actively participate in brainstorms and ideation processes, providing innovative ideas based on cultural trends and platform-specific dynamics.
• Conceptualize digital campaigns, social activations, and content for platforms such as TikTok, Instagram, YouTube, and other emerging platforms.
• Partner with strategy, accounts, and content teams to transform insights and business objectives into relevant creative ideas.
• Apply a deep understanding of social platforms, their codes, formats, and interaction dynamics to maximize content relevance.
• Bring strategic thinking to creative development, ensuring ideas address a real communication problem.
• Work alongside designers, content creators, and production teams to take ideas from concept to execution.
• Adapt creative concepts to different formats, platforms, and cultural moments.
• Stay constantly updated on cultural trends, emerging formats, and the evolution of social platforms.

Skills

Strong conceptualization

Social platforms knowledge

Idea interpretation

Campaign development

Portfolio required

English proficiency

Education

Degree in Advertising/Communication/Creativity

Job description

About SAMY

We weren't built to follow, we were built to lead.

About SAMY

We weren't built to follow, we were built to lead.

SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves.

Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what’s next.

We don't play it safe. We build what's next.

Link instagram, tiktok, cultura.

Role Mission

The Art Director is responsible for developing creative ideas and concepts designed for digital and social platforms, aligned with brand strategy and communication objectives. This role combines conceptual thinking, a deep knowledge of digital culture, and strategic understanding to create ideas that are relevant within platform-specific codes.

The creative works in close collaboration with strategy, content, accounts, and production teams to develop campaigns, activations, and content that connect authentically with audiences in social environments. Active contribution to the development of creative concepts and the evolution of ideas throughout the entire creative process is expected

New project coming!

Join the team behind one of the world's most iconic beauty portfolios

and help define how global brands win in today's creator economy.

Beauty is one of the fastest-moving and most influential industries in the world. Trends are born overnight, creators shape consumer behaviour, and communities decide what products become tomorrow's icons. Working on this account means having a front-row seat to everything happening across social, culture, creators and innovation.

At SAMY, you'll help global beauty brands stay ahead of what's next.

You’ll turn cultural shifts into strategy, identify the creators driving conversations, and build advocacy programmes that connect brands with millions of people in authentic ways.

You’ll work at the intersection of social, culture, AI, technology and creativity, where every day brings new trends, new platforms and new opportunities to shape the future of beauty marketing.

If you're passionate about creators, obsessed with culture and excited by the idea of working on one of the most prestigious global beauty accounts in the industry, we'd love to meet you.

Key Responsibilities

• Develop social-first creative ideas and concepts aligned with brand strategy and communication goals.
• Actively participate in brainstorms and ideation processes, providing innovative ideas based on cultural trends and platform-specific dynamics.
• Conceptualize digital campaigns, social activations, and content for platforms such as TikTok, Instagram, YouTube, and other emerging platforms.
• Partner with strategy, accounts, and content teams to transform insights and business objectives into relevant creative ideas.
• Apply a deep understanding of social platforms, their codes, formats, and interaction dynamics to maximize content relevance.
• Bring strategic thinking to creative development, ensuring ideas address a real communication problem rather than just an aesthetic execution.
• Work alongside designers, content creators, and production teams to take ideas from concept to execution.
• Adapt creative concepts to different formats, platforms, and cultural moments.
• Stay constantly updated on cultural trends, emerging formats, and the evolution of social platforms.

Skills & Experience

• Degree in Advertising, Communication, Creativity, or related fields.
• Experience working in creative or advertising agencies.
• Experience developing creative ideas for digital campaigns and social media.
• Strong conceptualization skills and creative thinking.
• Deep and native knowledge of social platforms and digital culture (TikTok, Instagram, YouTube, etc.).
• Ability to interpret strategic briefings and transform them into relevant creative ideas.
• Experience participating in ideation processes and campaign development.
• Ability to work collaboratively with multidisciplinary teams.
• Strong presentation and idea communication skills.
• A portfolio demonstrating the development of ideas for digital campaigns, social-first content, or activations on social platforms.
• High level of English is mandatory.

Benefits

• Work your way – Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.
• Time that matters – Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.
• Grow with us – Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.
• Be part of the journey – – Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.
• LOCAL BENEFITS

The SAMY Mindset

Forget the job description for a second. The real question is: are you a Path Finder?

Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.

We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.

We’re not looking for people who think the same, we’re looking for people who want to grow with us.

Here’s What It Actually Looks Like To Belong Here

Be Kind — because respect, trust, and honest feedback make great teams stronger.

Go Beyond — because good is never enough when excellence is the standard.

Craft Together — because the best ideas don't happen in silos.

Enjoy the Journey — because growth lives outside the comfort zone.

Own It — because real impact starts with accountability.

If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion

At SAMY, difference is not something we accommodate, it’s what makes us stronger.

With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.

We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we’ll make sure you have what you need to do your best work.