Area Sales Representative

Peachtree Foods; Great Preston; Remote; GBP 32,000 - 35,000; Full time

Job summary

An established industry player is seeking an Area Sales Representative to drive market development and customer growth in a remote role. This position focuses on identifying opportunities, delivering compelling sales presentations, and managing existing customer relationships. You will be responsible for achieving sales targets while collaborating with internal teams and conducting market research. If you have a proven sales background, exceptional negotiation skills, and a passion for driving results, this is an exciting opportunity to make a significant impact in a dynamic environment.

Benefits

Workplace Pension

20 Days Leave Plus Bank Holidays

Mileage Paid

Qualifications

• Proven sales experience in a field or territory-based role.
• Experience in HoReCa sales is advantageous.

Responsibilities

• Identify opportunities, develop target accounts, and establish initial contacts.
• Deliver sales presentations and product demonstrations to decision makers.

Skills

Sales Experience

Negotiation Skills

CRM Knowledge

Communication Skills

Organisational Skills

Time Management

Tools

Microsoft Office 365

CRM Platforms

Web Presentation Tools

Job description

Position: Area Sales Representative - NORTH

Summary: This position is responsible for market development and customer growth of our POPCAKE COMMERCIAL & ASHWOOD’S business within an assigned territory. The role involves sales prospecting, presentations, and equipment placement.

The role is remote-based and reports directly to the Head of Sales – UK/Ireland.

Primary duties and responsibilities:

1. Sales & Revenue Generation:
   • Identify opportunities, develop target accounts, and establish initial contacts.
   • Deliver sales presentations and product demonstrations to decision makers.
   • Close sales and coordinate equipment commissioning with the Customer Service Team.
   • Maintain and grow relationships with existing customers.
   • Achieve quarterly sales targets and KPIs.
2. Territory Management:
   • Plan and execute sales strategies within the territory.
   • Visit customers and prospects regularly.
   • Manage sales pipeline and forecast sales.
3. Account Management:
   • Handle customer queries promptly.
   • Offer solutions to increase revenue.
4. Market Research and Analysis:
   • Monitor market trends and competitor activities.
   • Provide feedback on market conditions.
5. Administration and Reporting:
   • Keep records of customer interactions and sales activities.
   • Maintain accurate data in CRM.
   • Provide regular updates to the Head of Sales.
6. Collaboration and Teamwork:
   • Work with internal teams to align on objectives.
   • Participate in meetings and training.
7. Other:
   • Target customers include hotels, airlines, education, healthcare, and foodservice operators.
   • Use LinkedIn and networking to develop relationships and drive business.

Experience:

• Proven sales experience in a field or territory-based role.
• Experience in HoReCa sales is advantageous.
• Excellent negotiation and closing skills.
• Strong sales and CRM knowledge.

Compensation:

• £32,000 - £35,000 base salary, OTE of £45,000 with bonus.
• Workplace pension, 20 days leave plus bank holidays, mileage paid.

Computer Skills:

• Proficiency in Microsoft Office 365, web presentation tools, and CRM platforms.

Other Requirements:

• Exceptional communication, organisational, and time management skills.
• Ability to analyse data and work independently.
• Highly motivated, resilient, and results-driven.
• Willingness to travel extensively within the area.
• Valid UK driving license and own vehicle.
• Eligibility to work in the UK.