Area Sales Manager

Jubilee Catering Recruitment; Bath; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Company car

Weekdays Monday–Friday

Friday work from home

Full product training

Career progression

Job summary

Jubilee Catering Recruitment is seeking an Area Sales Manager to cover the South West, field-based, visiting dealers and end users, and demonstrating commercial kitchen equipment. You will build long-term partnerships and manage a defined territory across the region.

Ideal candidates have field-based B2B sales experience within hospitality or foodservice, plus willingness to travel and 1–2 overnight stays per week. Full UK driving licence and ongoing product training are required for progression.

Qualifications

• Experience in field-based B2B sales.
• Hospitality, catering or foodservice industry experience.
• Previous experience as a Chef, Head Chef, Catering Manager or similar would be highly desirable.
• OR experience working for a foodservice manufacturer or distributor.
• Commercially driven with excellent relationship-building skills.

Responsibilities

• Manage an established dealer and end-user network across the South West
• Demonstrate commercial kitchen equipment to customers
• Build long-term relationships with dealers, chefs and operators
• Identify opportunities to grow existing accounts
• Develop new dealer partnerships where appropriate
• Manage your own diary and customer visits
• Deliver against sales targets and KPIs
• Stay up to date with hospitality and foodservice trends

Skills

Field-based sales

B2B sales

Hospitality industry

Relationship building

UK driving licence

Job description

£45,000 – £50,000 Basic + £12,000 OTE Commission + £3,000 KPI Bonus + Company Car

South West England (BS, BA, SN, SP, GL, HR, WR & NP Postcodes) | Field Based

Area Sales Manager responsible for managing an established territory across the South West, building long‑term relationships with dealers and end users while identifying growth opportunities.

Deliver an autonomous, field‑based role visiting customers, demonstrating commercial kitchen equipment, and becoming a trusted partner to accounts.

Benefits

• £45,000 – £50,000 basic salary (DOE)
• Realistic £12,000 annual commission
• £3,000 KPI bonus
• Fully expensed company car (Skoda Kodiaq)
• Monday‑Friday working pattern
• Work from home every Friday for planning and administration
• Established sales territory with existing customer base
• Full product training and ongoing development
• Long‑term career progression with a global manufacturer

Responsibilities

• Manage an established dealer and end‑user network across the South West
• Demonstrate commercial kitchen equipment to customers
• Build long‑term relationships with dealers, chefs and operators
• Identify opportunities to grow existing accounts
• Develop new dealer partnerships where appropriate
• Manage your own diary and customer visits
• Deliver against sales targets and KPIs
• Stay up to date with hospitality and foodservice trends

Qualifications / Experience

• Experience in field‑based B2B sales
• Hospitality, catering or foodservice industry experience
• Previous experience as a Chef, Head Chef, Catering Manager or similar would be highly desirable
• OR experience working for a foodservice manufacturer or distributor
• Commercially driven with excellent relationship‑building skills
• Confident presenting and demonstrating products face‑to‑face
• Well organised and able to manage your own territory
• Comfortable with regular travel and 1–2 overnight stays per week
• Full UK driving licence

The Territory

Applicants should ideally live within one of the following postcode areas:

• BS
• BA
• SN
• SP
• GL
• HR
• WR
• NP

This territory covers the South West and South Wales, with an established customer base already in place.

If you're looking for an Area Sales Manager role where you can combine your hospitality knowledge with a rewarding sales career, we'd love to hear from you.

Apply today to find out more.