Analytics Manager

Publicis Groupe UK; Greater London; On-site; GBP 60,000 - 85,000; Full time

Job summary

Zenith International is seeking an Analytics Manager to shape how a leading technology brand understands and activates its marketing performance. You will translate business questions into analytical approaches, deliver full‑funnel analyses, and craft dashboards that drive strategic decisions across markets.

You’ll mentor analysts, develop scalable playbooks, and collaborate with stakeholders to optimise campaigns and investments.

Qualifications

• Experience in digital marketing analytics and campaign measurement.
• Strong understanding of attribution approaches in marketing.
• Ability to tell clear performance stories using data visuals.

Responsibilities

• Translate business questions into analytical approaches with stakeholders.
• Deliver full‑funnel analysis to identify drivers and optimisation opportunities.
• Turn datasets into actionable insights to inform strategy and investment.
• Design and maintain dashboards to communicate performance clearly.
• Lead deep‑dive analyses across markets to spot trends.
• Develop repeatable playbooks and best practices for scaling.
• Mentor analysts and foster a collaborative analytics culture.

Skills

Digital marketing analytics

Campaign measurement

Power BI

Excel

Communication skills

Cross-functional collaboration

Analytical mindset

Tools

Power BI

Excel

Job description

Analytics Manager

We’re hiring an Analytics Manager to help shape how one of the world’s most recognised technology brands understands and activates its marketing performance. Sitting at the heart of Adobe.Pub, this role plays a pivotal part in turning complex data into insight that genuinely influences strategy and decision‑making. You’ll work alongside smart, collaborative teams across markets, bringing clarity, curiosity and craft to full‑funnel analytics. If you enjoy solving meaningful problems and helping others make better decisions with data, this is a role where your work will truly be seen.

Responsibilities

• Partnering with stakeholders to translate business questions into clear, actionable analytical approaches.
• Delivering advanced campaign and full‑funnel analysis to understand what’s driving performance and where to optimise.
• Turning complex datasets into practical insight that informs strategy, planning and investment decisions.
• Designing and maintaining clear, intuitive dashboards that make performance easy to understand and act on.
• Leading deep‑dive analysis to uncover trends, opportunities and performance drivers across markets.
• Developing repeatable playbooks and best practices that can scale across regions and teams.
• Supporting and mentoring analysts, contributing to a collaborative, high‑quality analytics culture.

Qualifications

• Experience in digital marketing analytics, including campaign measurement and optimisation.
• A strong understanding of the digital marketing ecosystem and attribution approaches.
• Confidence working with data visualisation tools, particularly Power BI, to tell clear performance stories.
• Solid Excel capability and comfort working with complex datasets.
• The ability to communicate insights clearly to both technical and non‑technical audiences.
• Strong organisation skills, with the ability to manage multiple priorities effectively.
• A collaborative, curious mindset and a genuine interest in helping teams make better decisions with data.

Additional Information

Zenith International has fantastic benefits on offer to all of our employees, full details of which are shared when you join. This includes the classics like Pension, Life Assurance, Private Medical, as well as Reflection Days, Shared Parental Leave, and spans other initiatives like:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs— for example, related to disability, neurodivergence, or a health condition—please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change— building a culture where everyone feels seen, respected, and genuinely included.