Analytics & Insights Lead, Campaign Optimization

Wppmedia; Greater London; On-site; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Competitive medical insurance

Paid time off

Vision and dental insurance

Employee mental health days

Job summary

Wppmedia is seeking an Associate Director for their Analytics & Insights team in Greater London. This role focuses on improving campaign effectiveness by harnessing data analytics and managing client communication. You will lead a team, develop measurement solutions, and deliver actionable insights to enhance campaign performance.

Ideal candidates should have a quantitative degree and experience in data science. Benefits include competitive compensation, extensive training opportunities, and a supportive work culture.

Qualifications

• Degree in a quantitative field required.
• Experience in analytics, measurement or data science.
• Strong communication skills for technical presentations.

Responsibilities

• Build understanding of marketing objectives for measurement plans.
• Manage a team of analysts ensuring high-quality output.
• Deliver insights with actionable recommendations for campaigns.
• Coordinate with third-party vendors for measurement solutions.

Skills

Data interpretation

Statistical analysis

Problem-solving

Communication skills

Project management

Mentorship

SQL proficiency

Python knowledge

Education

Degree in Statistics, Mathematics, Economics, Engineering, Physical Science, or Computer Science

Tools

SQL

R & Python

Jira

Trello

Job description

Wppmedia is seeking an Associate Director for their Analytics & Insights team in Greater London. This role focuses on improving campaign effectiveness by harnessing data analytics and managing client communication. You will lead a team, develop measurement solutions, and deliver actionable insights to enhance campaign performance.

Ideal candidates should have a quantitative degree and experience in data science. Benefits include competitive compensation, extensive training opportunities, and a supportive work culture.