AI-Enabled Visual Designer

AVON; Northampton; On-site; GBP 40,000 - 65,000; Full time

Job summary

Avon is seeking a skilled Visual Designer & AI Specialist in the UK to create high-end visuals for beauty and fashion using AI-driven workflows. This role combines design expertise with advanced prompting to generate packaging visuals, lifestyle imagery and video that meet advertising and print standards.

You will refine prompts for Firefly, Midjourney, Stable Diffusion and DALL·E, collaborate with design leads, and ensure visuals align with brand storytelling across multi-channel campaigns.

Qualifications

• Minimum 3 years’ experience in graphic design and AI prompting.
• Proven ability to produce luxury beauty and fashion visuals.
• Experience with AI image generation platforms and prompt engineering.

Responsibilities

• Generate AI visual assets for beauty and fashion campaigns, including packaging, imagery and video.
• Develop and refine advanced prompts for AI tools to match brand identity.
• Translate creative vision into structured AI prompts with leads, ensuring outputs meet campaign goals.
• Design packaging visuals (perfume bottles, containers, labels, boxes) and retail displays.
• Ensure assets are production-ready and suitable for packaging development.
• Collaborate with content, category and packaging teams to align visuals with strategy and positioning.
• Maintain prompt libraries, document workflows, and explore new AI tools and trends.

Skills

Graphic design

AI prompting

Brand storytelling

Visual marketing

Education

Graduate Caliber

Tools

Firefly

Midjourney

Stable Diffusion

DALL·E

Job description

You’ve picked a great time to join Avon. We’re the company that puts purpose, people and relationships at the heart of everything we do. The company that’s 135 years young and only just getting started. As part of the Regent LP family, we’re committed to being the best beauty company for the world by generating a positive environmental, economic and social impact for our communities across the globe.

Role Type

Permanent

What you’ll be doing:

The Visual Designer & AI Specialist is responsible for producing high-end visual assets for our beauty and fashion portfolio, using advanced AI-driven workflows. The role combines design expertise with technical prompting skills to generate accurate product packaging and lifestyle visuals with the ability to generate video and static imagery that meet professional advertising and print production standards. The position requires the skills to visualise across multiple channels, including retail merchandising, print, and digital. The specialist will have a deep understanding of luxury aesthetics, brand storytelling, and production-ready design processes.

Key responsibilities:

• Responsible for generating AI visual assets for beauty and fashion campaigns, including packaging, product imagery and video.
• Develop and refine advanced prompts in tools such as Firefly, Midjourney, Stable Diffusion, and DALL·E to produce high-quality assets aligned with brand identity.
• Working closely with the design leads, to translate the creative vision into structured AI prompts to meet the desired outputs.
• Design and generate packaging visuals including perfume bottles, cosmetic containers, labels, boxes, brochure layout mock-ups and retail displays.
• Ensure generated assets are suitable for packaging development and can be refined for production use.
• Collaborate with content, category, creative leads and packaging engineers to ensure visuals align with campaign strategy and product positioning. Present concepts, iterate quickly based on feedback, and maintain consistent brand aesthetics across multiple deliverables.
• Maintain prompt libraries, workflow documentation, and asset standards to support efficient and consistent production pipelines. Continuously research emerging AI tools, design techniques, and visual trends within the beauty and fashion industries.

Work Experience

• Minimum of 3 years’ relevant experience in graphic design and AI prompting.

Education

• Graduate Caliber

Skills & Competencies required

• Strong background in graphic design, product visualisation within beauty, cosmetics, or fashion industries.
• Advanced experience using AI image generation platforms such as Firefly, Midjourney, Stable Diffusion, or DALL·E. Deep understanding of prompt engineering techniques including composition control, lighting description, materials, camera perspective, and stylistic direction.
• Excellent visual taste and familiarity with luxury beauty and fashion aesthetics. Ability to replicate high-end commercial photography and video styles through AI workflows.
• Consistent production of high-quality AI-generated visuals and video that meet brand and print standards. Efficient prompt development that reduces production time while maintaining creative quality. Delivery of visually compelling assets that support marketing campaigns and product launches.

What we offer:

We offer a comprehensive benefits package along with wellness resources and work-life balance support in line with your country practices and Avon purpose aiming to help you live a healthier life, protect you and your dear ones, and ensure you’re at your best.

At Avon, we believe beauty is for everyone and that it’s beautiful to be you. We celebrate our differences, champion self-expression and are committed to inclusion for all. We embrace diversity and individuality to build a culture that represents our communities and enables everyone to bring their best self to work. We also support reasonable adjustments both within our recruitment process and job design when required to empower you to work in a way that works for you.