AI-Driven Advertising Insights Analyst

Lex; Greater London; Vor Ort; GBP 70.000 - 110.000; Vollzeit

Zusammenfassung

Apple is seeking an experienced advertising insights professional to lead insights and media research for Apple’s advertising products across EMEA. You will partner with Marketing and Sales to deliver insights that demonstrate value, while collaborating with data scientists and researchers to build tools and studies.

Role involves developing AI-enabled data products, dashboards, and go-to-market materials, and working with external research vendors to scale strategic insights across a globally

Qualifikationen

• Extensive demonstrable experience in ad tech research, marketing insights, and advanced analytics within an advertising platform or agency.
• Deep knowledge of the digital advertising industry, performance marketing, and the mobile app economy.
• Experience with exploratory data analysis and data warehousing concepts.
• Experience working with syndicated and custom 3rd-party research vendors to extract insights and build scalable data products.
• Ability to translate business needs into analytical requirements and data products with stakeholders.

Aufgaben

• Support the Apple Ads Marketing and Sales teams with custom insights, ad tech research, and advanced analytics through automated data products and Keynote narratives.
• Develop custom research and feeds, leveraging 3rd-party research to support commercial development.
• Lead cross-functional collaborations to drive ABM initiatives and create client presentations using 3rd-party research.
• Build AI-enabled data products and dashboards to summarize content and data for sales materials.
• Drive data quality, quantitative analysis, and executive-level deliverables across global teams.

Kenntnisse

Ad tech research

Marketing insights

Advanced analytics

LLM technologies

Vendor management

Tools

Snowflake data-shares

Amazon S3

Tableau

Jobbeschreibung

Apple is seeking an experienced advertising insights professional to lead insights and media research for Apple’s advertising products across EMEA. You will partner with Marketing and Sales to deliver insights that demonstrate value, while collaborating with data scientists and researchers to build tools and studies.

Role involves developing AI-enabled data products, dashboards, and go-to-market materials, and working with external research vendors to scale strategic insights across a globally