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A leading company seeks an Ad Operations Manager to oversee digital media campaigns and manage global teams. This role requires strong technical expertise in ad serving and collaboration across departments to ensure seamless campaign execution. The ideal candidate will have robust experience in media technology and proficiency with key ad platforms.
Job Description
Company
Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals.
Overview
The Ad Operations Manager will oversee the execution and troubleshooting of digital media campaigns across multiple platforms. This role requires strong technical expertise in ad
serving, trafficking, and campaign execution, along with collaboration across media, creative, and technology teams to ensure seamless activation. Additionally, the Operations Manager will manage global ad operations teams, standardize best practices, and lead technology partnerships.
Responsibilities
Campaign Management
● Work closely with Investment teams to create and execute digital media campaigns within Ad
Serving platforms (display, video, mobile)
○ Traffic creative assets
○ Set up campaign configurations
○ Implement tracking pixels
● Conduct regular audits and QA for campaign accuracy
● Serve as the escalation point for ad tech queries across global offices
Technology & Troubleshooting
● Stay updated on emerging digital media technologies to drive process improvements
● Oversee the deployment of digital technology solutions that align with client and
organizational needs
○ e.g. ad servers, VVF, TMS, data management tools
● Ensure effective and efficient use of tools and systems across teams through training and
adherence to best practices
Global Team Management & Development
● Oversee global ad operations teams to ensure exceptional service delivery and on-time
execution across all markets.
● Establish and refine processes, training, and operational parameters to meet business unit
requirements.
● Ensure timely onboarding and comprehensive training for new hires, and manage talent
offboarding to maintain uninterrupted operations.
● Conduct weekly alignment with market leads to provide guidance on progress and concerns
● Monitor team performance, offer coaching, and provide training resources to junior team
members and TAAG new hires to support their development
Qualifications
● Strong experience in Ad Operations, Media Technology, or related fields
● Proficiency in ad servers (Campaign Manager 360, Flashtalking/Innovid, Ad Form) and
marketing tech solutions (DMPs, DSPs, verification platforms)
● Strong analytical, problem-solving, and communication skills
● Proficiency in Microsoft Excel and PowerPoint
● Understanding of online advertising terminology (CPM, TMS, DCO)
● Exposure to HTML5, CSS, and JavaScript for troubleshooting
● Experience with conversion tagging and Tag Management Systems (GTM, Tealium)
● Familiarity with Ad Verification tools (IAS, Double Verify) is a plus
Additional Information
Benefits:
In the UK, alongside the core benefits such as Pension, Life Assurance, Private Medical, and Income Protection Plan, we also offer:
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.