Account Manager, Digital

MG OMD; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading media agency in the UK seeks a Digital Performance Account Manager to oversee the Halfords and LNER accounts. This role involves managing daily operations, developing performance campaigns, and fostering client relationships. The ideal candidate will exhibit strong analytical skills, a passion for innovative marketing solutions, and a commitment to achieving exemplary campaign results.

Qualifications

• Experience in digital performance management, ideally with Paid Search, SEO, and Programmatic Display.
• Strong analytical skills in evaluating digital performance.
• Excellent verbal and written communication skills.

Responsibilities

• Manage digital campaign activities and ensure integration with media strategies.
• Develop planning recommendations and optimize campaign performance based on data.
• Build strong relationships with clients and team members.

Skills

Analytical Skills

Communication

Relationship Building

Problem Solving

Job description

As the Digital Performance Account Manager, you will manage the daily operations for the Halfords and LNER accounts by translating objectives into actionable media deliverables and ensuring high-quality performance campaigns that align with broader communications.

Key Responsibilities

• Manage Digital campaign activities, ensuring integration with overall media strategies.
• Develop coherent planning recommendations and confidently challenge briefs and timelines.
• Collaborate with specialists for cohesive performance campaigns and optimize campaign performance based on data insights.
• Build strong relationships internally and externally while creating compelling narratives for clients.
• Experience: In digital performance, with knowledge of channels like Paid Search, SEO, and Programmatic Display; familiarity with ATL channels preferred.
• Analytical Skills:Strong proficiency in evaluating digital performance and using measurement tools.
• Media Knowledge:Deep understanding of media planning and buying processes in retail.
• Communication:Excellent verbal and written communication skills, with a talent for relationship building.
• Passion:A drive for marketing excellence and innovative solutions.

About the Agency:

MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust and performance at the heart of media planning and buying.

Since joining Omnicom network’s OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective and award-winning work and campaigns that create difference that matters.

MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox’s TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards and Campaign UK awards.

With over 500 employees working across some of the UK’s leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures and Age UK; it is our people who ultimately make the award-winning difference.

So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest, and professional whilst also being stimulating, imaginative and inspirational.

We want people who are great to work with, fun to be with and who genuinely care; about each other, our clients, our media partners and doing great work.

In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do. All backed up by the highest standards of training, development and support in the industry; so much so, that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our peoplewhile fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [e-mail] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

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