Account executive in communications

Zeno London; Greater London; On-site; GBP 33,000 - 35,000; Full time

Job summary

Zeno London ищет опытного Senior Account Executive в растущую команду Corporate Reputation. Ваша задача — курировать клиентов, работать над несколькими проектами и взаимодействовать с глобальными брендами, включая крупных клиентов.

Вы будете писать материалы, руководить кампаниями по СМИ и участвовать в планировании для клиентов. Требуется опыт работы в агентстве, умение работать в динамичной среде и способность развивать практику корпоративных коммуникаций в Лондоне.

Qualifications

• Требуется опыт работы в агентстве и поддержка клиентов в программах корпоративных коммуникаций, умение совмещать несколько проектов

Responsibilities

• Разработка материалов: пресс-релизы, медиа-питы, колонки и посты в соцсетях
• Мониторинг новостей и выявление важных тем
• Руководство кампаниями по взаимодействию со СМИ, разработка стратегий
• Участие в брейнсторминг‑сессиях и планировании для клиентов
• Подготовка и анализ отчетности, выводы и рекомендации

Skills

Agency experience

Corporate communications

Media relations

Time management

Job description

Описание

We are looking for an experienced Senior Account Executive to join our growing Corporate Reputation team. We are looking for someone with experience of working in an agency and with a range of clients supporting them with corporate communications programmes, able to juggle multiple projects and workstreams at once. You will get the opportunity to work with global brands including Alaska Airlines, Procter & Gamble and The Coca-Cola Company, as well as supporting the continued growth of the Corporate Reputation team in London.

Задачи

• Drafting written content including press releases, media pitches, bylined articles and social media copy
• News monitoring including flagging relevant industry stories for proactive comment or potential bubbling issues
• Leading media engagement programmes including drafting strategies and approach
• Participate in and contribute to brainstorms and planning for clients
• Online research using social media tools and techniques
• Organising and researching forward feature calendars / speaker opportunities including sourcing and qualification of opportunities and status maintenance
• Lead on reporting for clients and provide a point of view on learnings and analysis including how to apply these to future work
• Presenting on client and internal calls
• Proactively manage client requests and correspondence (emails, calls etc.)
• Time management - organising workload for the team and setting/meeting deadlines ensuring time for consultation, discussion and feedback
• Supervising junior staff, including delegating tasks to AEs and managing their time, setting clear expectations and deadlines
• Participate in wider agency teams e.g. DE& I, Culture, Social, Influencer
• Working with team - ensuring team involvement and communication at all times
• Motivation - demonstrating energy and enthusiasm to ongoing workload and projects
• Communicating with supervisors to ensure they are updated on work in progress and briefed when having difficulty achieving required results
• Writing across a variety of formats, including releases, opinion pieces, blogs etc.
• It will be important to understand different formats and how to write for different audiences
• Media liaison - dealing with day-to-day enquiries; acting professionally when meeting the press; establishing and building relationships with journalists; selling in stories/articles/features over the phone; ensuring copy is prepared, approved and submitted in line with deadlines, researching and writing copy for features
• Quality standards - producing a high standard of work at all times, paying attention to detail and removing the possibility of careless errors.
• Reviewing the work of J/AEs

Требования

• experience of working in an agency and with a range of clients supporting them with corporate communications programmes able to juggle multiple projects and workstreams at once Media Knowledge: It’s important to have in-depth knowledge of the media, for your specific clients and in general
• This should include national, trade and online
• You must be proficient in using basic media tools to research and develop insight on journalists and client competition
• Будет плюсом: Understanding of a changing media landscape and appetite to build knowledge of multi-channel media strategies (including paid and owned)
• Interest in food and drink sector and in sustainability
• Analysis and assimilation of current affairs – taking an active interest in business and current affairs, subscribing to news groups to keep updated on political affairs that affect the client
• Interest in leadership communications including building a profile in earned media and on owned channels like LinkedIn

Условия

Salary band: £33,000 - £35,000