Account Executive

Diageo; Manchester; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading spirits company in Manchester is seeking a Key Account Executive On Trade. The role involves managing approximately 250-300 outlets, securing distribution agreements, and developing strong relationships with customers. The ideal candidate will have experience in a similar sales or activation-led role, with a proven ability to build relations and drive performance in a challenging environment. Join us to help transform our business and shape the next generation of celebrations worldwide.

Benefits

Sales incentive plan

Industry leading sales training

Flexible working options

Qualifications

• Experience in a similar sales or activation-led role.
• Ability to build strong relationships with customers.
• Competence in handling value, forecasting, and investment decisions.
• Knowledge of the city and route to market relationships.

Responsibilities

• Coordinate performance across the sales territory.
• Secure distribution and pouring agreements.
• Develop customer relationships across the account base.
• Own the Route to Market relationships for the city.

Skills

On Trade experience

Relationship building

Commercial competence

Target driven

Agility

Job description

Overview

You are responsible for key independents and groups in Manchester; making sure our customer, category and brand plans are implemented brilliantly in outlet. You will make sure that wherever we connect with a customer or a consumer; they will enjoy working with or drinking our brands. What are your responsibilities as Account Executive On Trade? The role of the Key Account Executive is to own and lead the commercial agenda and Diageo performance within the given area. Managing circa 250-300 outlets directly, where the primary objective is to deliver distribution and secure pouring agreements for the full Diageo portfolio. The KAE is responsible for coordinating world class activation to be delivered by a dedicated Activation Specialist for your city. Our KAEs support the activity within their city, you will play a leadership role across the city team. It is your responsibility that all the outlets in your zone are perfectly implemented versus our predefined outlet execution standards.

Responsibilities

• Coordinator of performance across the sales territory - supporting roles within the city are: Sales Executives, Quality Executives, Brand Activation Ambassadors
• Secure distribution & pouring agreements across circa 250-300 outlets for the full Diageo portfolio
• Deliver a strong return on investment value through contractual agreements, managing spend and forecasting planned activity/ spend with key customers across the year
• Deliver against a full year annual operating plan (FY AOP) in line with our field sales ambition
• Responsible for developing customer relationships across the account base
• Responsible for determining who manages new business opportunities within the team
• Own the Route to Market (RTM) relationships for the city
• In outlet performance and execution levels accurately tracked and measured (in CRM system where deployed)
• Responsible for the quality and serve standard of Guinness Draught with the support of the Quality Executive within the city

Qualities and Experience

These are the qualities/previous experience we are looking for to ensure you will be set up for success as an Account Executive within the On Trade? Attractive package that includes a sales incentive plan rewarding you for delivering great performance. Industry leading sales capability training Working for the undisputed leader in the Spirits industry Diversity statement- Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, attitudes, and more. Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world. Feel inspired? Then this may be the opportunity for you. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Benefits

Attractive package that includes a sales incentive plan rewarding you for delivering great performance. Industry leading sales capability training Working for the undisputed leader in the Spirits industry Diversity statement- Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, attitudes, and more. Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world. Feel inspired? Then this may be the opportunity for you. If you are ready to work in a fast‑paced, dynamic environment alongside other talented and driven members of the team, where you will always be learning and growing then we would love to hear from you.

Qualifications

• On Trade experience in a similar sales/activation led role or from the trade inc outlet management.
• Relationships – Has the ability to build strong relationships with customers and route to markets.
• Commercial Competence – can handle value, forecasting, and investment decisions.
• Knowledge of the city, the trade and the RTM relationships.
• Target Driven – Will to win! You have the drive, appetite and ambition to excel within a challenging target driven environment.
• Team coach – will be a key member, coach and mentor of the city team.
• Organised – can manage a host of priorities.
• Agile – must be comfortable adapting and flexing workloads to accommodate business needs.
• Right to work – Please note you must demonstrate you have the right to work in the UK, be over 21 years of age and hold a full, clean driving licence and proof of driving experience of at least 1 year.
• Flexible Working Statement – Flexibility is key to our success. Talk to us about what flexibility means to you so that you're supported to manage your wellbeing and balance your priorities from day one.