Account Executive

Yulife Ltd; Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Share options

6x salary life assurance

Private Medical Insurance via Bupa

Income protection

3% pension contribution

25 days Annual Leave

YuLife app access

Be your best Yu budget

Professional coaching

Hybrid working

Job summary

YuLife Ltd in London is hiring an Account Executive for our Direct Sales Team. You will drive new SME partnerships, balance hunting with inbound leads, and help customers realize value from our wellbeing-focused insurance platform.

The role requires 1–2 years in SME sales, a proven KPI track record, and comfort using HubSpot and AI tools to accelerate opportunities. You’ll work in a hybrid setup with travel for events.

Qualifications

• 1–2+ years selling into SME B2B segments.
• Proven sales track record with KPIs.
• Experience with SaaS sales.
• Familiarity with CRM tools (HubSpot).

Responsibilities

• Identify and cultivate SME prospects through targeted outbound strategies.
• Respond quickly to inbound enquiries to maximise opportunities.
• Deliver value-led solutions addressing customer challenges.
• Utilise MEDDPICC throughout the sales process.
• Collaborate with marketing to open new opportunities.
• Drive referrals and cross-sell with Customer Success.

Skills

SaaS sales experience

SME B2B sales

HubSpot CRM proficiency

AI tools usage (Claude)

Self-starter / team player

Tools

Claude AI

HubSpot CRM

Job description

We are hiring an Account Executive on our Direct Sales Team!

YuLife is a tech driven insurance company on a mission to transform insurance into a force for good. We work with employers and insurer partners to deliver group insurance products that people actually engage with, helping shift the industry from claims led to prevention focused outcomes.

Our model combines insurance, technology, and behavioural science to create hyper engaging insurance experiences. Through our award winning platform, employees interact with their insurance every day, building healthier habits while staying protected. This engagement benefits everyone involved. Individuals are more proactive about their health, employers see stronger engagement and retention, and insurers benefit from improved risk profiles over time.

At YuLife, we are building a game changing insurance business with a clear commercial edge and a strong sense of purpose. Our culture reflects that ambition. We are a people first, values led company that believes great products are built by teams who feel trusted, supported, and inspired by the mission they are working on.

If you want to help reinvent a global industry, work on products with real world impact, and build alongside smart, kind, driven people, YuLife is a place where you can do meaningful work and grow with the business.

The role:

As an Account Executive on our Direct Sales Team, you will be a primary contributor to our lean, high-performing SME Sales team. You will be a mixture of a hunter; who lives for finding, developing and expanding opportunities for new business, whilst also working on inbound SME opportunities that come through our marketing activities. You will have to demonstrate experience and passion for helping organisations drive value to their employees through our holistic wellbeing solution. If working in a high-paced, exciting and rewarding team sounds exciting, then this is the role for you!

Day to day responsibilities include, but are not limited to:

Ability to identify and cultivate SME prospects through targeted account planning and outbound communication strategies (phone, email, events and social media)

The ability to respond quickly to inbound enquiries to maximise on the opportunity

Identifying the customer's needs and requirements and delivering the best solution for your customer's challenges - value-led sale

Utilise MEDDPICC sales methodology throughout the sales process

Using AI tools like Claude to strengthen your sales process, from account research and MEDDPICC deal strategy through to building your business case and proposals

Work with our marketing team to build SME targeted campaigns that open new opportunities for you to grow your sales pipeline

Driving referrals and cross-sell opportunities by working closely with our Customer Success team

Driving sales of our carrier-underwritten insurance products, such as PMI and dental, alongside YuLife's wellbeing platform

Attending industry events and networking to build your pipeline, which may involve travel and can be at short notice

Ability to deliver a holistic wellbeing business case

Someone who is keen to understand and develop their insurance and wellbeing knowledge (paid study time will be provided)

Accountability for monthly, quarterly and annual revenue targets

The ideal candidate will have:

1 – 2 years+ of experience selling into the SME B2B space, across multiple industries and stakeholders

Proven sales track record with a history of meeting KPIs and exceeding sales quotas

Hard-working and driven, with a genuine appetite for grafting and constantly chasing down new leads, not just working what's handed to you

SaaS technology sales experience is preferable; insurance sales experience is a bonus, but not mandatory

Comfortable using AI tools like Claude to work smarter and faster throughout the sales process

Working knowledge of HubSpot or similar CRM platforms, with excellent administrative discipline keeping your data accurate and up to date

Self-starter with the right character and can-do attitude, who collaborates well within a team and is inquisitive to learn and progress

What you’ll get:

We like to give more than we take so here are some of our benefits:

Potential to earn share options

6x salary life assurance

Private Medical Insurance via Bupa

Income protection

3% company contribution to pension via salary sacrifice scheme

25 days Annual Leave + 1 Love being Yu (e.g your birthday, moving house anything else that is for Yu!)

Access to the YuLife app (which includes a tonne of well-being rewards, discounts and exclusive offers as well as access to Meditopia and Fiit )

£20 per month to a "be your best Yu" budget

Unlimited Monthly professional coaching with More Happi

Flexible and hybrid working with a lovely office between Moorgate & Old Street

Here at YuLife our values encompasses Love Being Yu and as a result we're committed to diversity and inclusion. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, disability or any other protected class.