Account Director - Event Services

Michael Page

City Of London

Hybrid

GBP 70,000 - 85,000

Full time

2 days ago
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Benefits offered by this job

Hybrid work
Career progression
Benefits package

Job summary

Michael Page is recruiting for an Account Director to drive revenue by managing and expanding relationships with global clients. The role requires a consultative sales approach to uncover opportunities and deliver tailor-made event solutions that maximise audience engagement.

Responsibilities include client relationship management, revenue growth, strategic account planning, and leading the sales process. Hybrid working model with 3 days in the office; opportunity for career progression and a

Qualifications

  • Proven experience in business development or revenue-generating account management roles, preferably within the communications industry (ability to sell a service).
  • Exceptional communication, negotiation, and relationship-building abilities.
  • Demonstrated success in driving revenue growth and securing new business opportunities.
  • Strategic thinker with a data-driven and results-oriented approach to decision-making.
  • Excellent organisational and time management skills, with the ability to prioritise and manage multiple initiatives simultaneously.
  • Positive mindset with persistent drive to exceed expectations and achieve goals.
  • Experience in strategic planning, execution and revenue forecasting.
  • Strong verbal and written communication skills and ability to deliver presentations.
  • Proven track record in winning new business and maintaining relationships.
  • Proven ability to develop new or current business relationships and manage client RFP/QBR/ABR processes.
  • Excellent interpersonal & administration & time management skills.

Responsibilities

  • Client Relationship Management: Build and maintain a strong relationship with a major existing client and act as primary contact.
  • Revenue Growth: Develop and implement strategies to up-sell and cross-sell services.
  • Strategic Account Planning: Conduct account assessments and develop strategic plans to maximise revenue.
  • Sales Leadership: Lead sales presentations, negotiations, and the sales process.
  • Forecasting and Reporting: Analyse sales data and market trends; provide management with revenue projections.
  • Cross-Functional Collaboration: Work with marketing, product development, events delivery, and customer support.
  • Contract Management: Negotiate contracts with favourable terms and coordinate with legal/finance for compliance and risk mitigation.

Skills

Business development
Account management
Sales leadership
Strategic planning
Forecasting
CRM systems
Negotiation
Communication
Relationship building
Cross-functional

Tools

Microsoft Excel
Microsoft Word
PowerPoint
Salesforce

Job description

As an Account Director, you will be responsible for driving revenue by managing and growing existing relationships with global clients. By adopting a consultative sales approach, you will look to uncover commercial opportunities and offer tailor made event solutions that help your clients achieve maximum engagement with their audience.

As an Account Director, you will be responsible for driving revenue by managing and growing existing relationships with global clients. By adopting a consultative sales approach, you will look to uncover commercial opportunities and offer tailor made event solutions that help your clients achieve maximum engagement with their audience.

Client Details

My client is a leading events and engagement agency that creates impactful live, virtual and hybrid experiences for some of the world's most recognised brands, public sector organisations and associations. Combining audience insight, strategic communications and exceptional event delivery, we help our clients connect with their people, inspire action and deliver lasting results.

Description

Key elements of the role will include:

  • Client Relationship Management
    • Build and maintain a strong relationship with a major existing clients, understand their business needs and objectives.
    • Serve as the primary point of contact for the client, ensuring maximum satisfaction and that any/all concerns are addressed promptly.
  • Revenue Growth
    • Develop and implement strategies to up-sell and cross-sell services.
    • Identify new revenue opportunities withing the client account and collaborate with the sales team to close deals.
  • Strategic Account Planning
    • Conduct thorough account assessments to understand client the client's goals, challenges, and growth opportunities.
    • Develop and implement strategic account plans to maximise revenue potential.
  • Sales Leadership
    • Collaborate with the sales team to identify and pursue new business opportunities.
    • Lead sales presentations, negotiations, and the overall sales process.
  • Forecasting and Reporting
    • Analyse sales data and market trends to forecast revenue and identify areas of improvement.
    • Prepare regular reports for management, detailing sales performance, client feedback, and revenue projections.
  • Cross-Functional Collaboration
    • Work closely with other departments, including marketing, product development, event delivery teams, and customer support, to ensure a unified approach to meeting the client's needs and revenue goals.
  • Contract Management
    • Negotiate and finalise contracts, ensuring favourable terms for both the client and the company.
    • Collaborate with legal and finance teams to ensure compliance and risk mitigation.
Profile
  • Proven experience in business development or revenue generating account management roles, preferably within the communications industry (ability to sell a service).
  • Exceptional communication, negotiation, and relationship-building abilities.
  • Demonstrated success in driving revenue growth and securing new business opportunities.
  • Strategic thinker with a data-driven and results-oriented approach to decision-making.
  • Excellent organisational and time management skills, with the ability to prioritise and manage multiple initiatives simultaneously.
  • A positive thinker, you are the kind of individual who constantly challenges yourself to exceed expectations and is not easily deterred from achieving goals.
  • Experience in successful strategic planning, execution and the ability to accurately forecast revenue.
  • Strong verbal and written communication skills and excellent in delivering presentations.
  • Proven track record in winning new business and maintaining relationships.
  • Improving relationships with both internal and external stakeholders.
  • Leads seeking out/developing new or current business relationships.
  • Lead any client RFP/QBR/ABR process.
  • Excellent interpersonal & administration skills.
  • Excellent processing & time management skills.
  • Proficient in Microsoft Excel, Word & PowerPoint.
  • Driving success via using initiative, determination & persistence.
  • Previous working knowledge of a CRM system (ideally Salesforce).
Job Offer

£70,000 - £85,000 base (depending on experience) + performance based bonus

Hybrid working - 3 days/week in the office

Fantastic culture & Career progression opportunities

Generous Benefits Package

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