ABM & Tech Partnerships Executive

Inviqa - A Havas Company; Greater London; Hybrid; GBP 31,500 - 38,500; Full time

Job summary

A leading marketing firm in London is seeking an ABM & Tech Partnerships Executive to strengthen their marketing capability and technology partnerships. This role offers the opportunity to support high-impact campaigns and drive thought leadership events. Candidates should have at least 2 years of experience in marketing or a digital agency, along with a degree in a relevant field. The position promotes hybrid working, allowing flexibility while engaging in strategic initiatives.

Qualifications

• 2 years in marketing or digital agency environment, preferably B2B.
• Experience in managing marketing campaigns and partner initiatives.

Responsibilities

• Support Strategic Account Based Marketing (ABM) Programme.
• Enhance Tech Partner Collaboration with ecosystem partners.
• Drive Thought Leadership & Event Engagement.
• Improve Marketing Intelligence through research and reporting.

Skills

Basic HubSpot reporting

Copywriting

Campaign coordination

Research and insight gathering

Interest in technology, AI, and innovation

Education

Good degree in academic or digital discipline

Job description

ABM & Tech Partnerships Executive Role – from January 2026

Purpose of the Role

This new position is designed to strengthen our intelligence‑led marketing capability and technology partnership engagement, supporting strategic growth objectives in 2026. It combines Account-Based Marketing (ABM) support with partner marketing coordination, ensuring we deliver high‑impact campaigns and co‑funded initiatives that attract significant‑scale accounts.

Why This Role Matters

• Supports Strategic Account Based Marketing (ABM) Programme – aligns with HubSpot‑driven reporting cadence.
• Enhances Tech Partner Collaboration – builds stronger relationships with Big Commerce, Contenstack, Shopify, Acquia, Contentful, and other ecosystem partners.
• Drives Thought Leadership & Event Engagement – amplifies our consultancy‑led positioning through insight‑driven campaigns and live events.
• Improves Marketing Intelligence – provides research and reporting to inform decision‑making and optimise the sales funnel.

Role Profile

• Title: ABM & Tech Partnerships Executive
• Location: London (Hybrid, 3 days in office)
• Salary: Up to £35,000 + benefits
• Experience: 2 years in marketing or digital agency environment (preferably B2B)
• Education: Good degree in academic or digital discipline
• Core Skills: Basic HubSpot reporting (training provided for advanced dashboards)
• Core Skills: Copywriting and campaign coordination
• Core Skills: Interest in technology, AI, and innovation
• Core Skills: Strong research and insight gathering ability

Key Deliverables

• Monthly HubSpot performance reports
• Support for ABM campaigns and live events
• Coordination of co‑funded partner marketing initiatives
• Market and buyer insight researchHigh‑quality marketing copy for campaigns and partner communications

KPIs

• Timely delivery of HubSpot reports with actionable insights
• Contribution to ABM campaign engagement and lead quality
• Successful execution of partner campaigns within agreed timelines
• Positive feedback from internal stakeholders and tech partners

Recruitment Information

• Targets candidates with 2 years’ experience at a junior level, not entry‑level.
• Offers strong development pathway: Year 1: Learn ABM principles, HubSpot reporting, and partner marketing basics
• Offers strong development pathway: Year 2: Progress to managing ABM campaigns and co‑funded initiatives independently
• Offers strong development pathway: Year 3: Potential to step into a Senior ABM & Partnerships role

Strategic Impact

This role will free senior marketing resources to focus on strategic initiatives while ensuring operational excellence in ABM and partner marketing. It positions us to deliver intelligence‑led campaigns that align with buyer intent priorities and strengthen our tech ecosystem relationships.