TikTok Shop - Business Planning & Operations (BP&O) Manager

TikTok; Paris; On-site; EUR 90,000 - 120,000; Full time

Job summary

TikTok is seeking a BP&O professional to join the EU Key Account team in Paris, focusing on business planning, operations and programme management for major brands across Europe. You will build scalable processes, collaborate with Strategy, Data, Product and commercial teams, and translate insights into actionable recommendations to drive sustainable growth while keeping the platform safe and trusted.

This role demands strong communication skills, stakeholder management, and the ability to

Qualifications

• 5+ years of experience in e-commerce, business development, creator operations, account management, or related field.
• Proven experience in business planning, operations, programme management, or a similar role.
• Strong ability to structure problems, manage multiple workstreams, and drive projects from idea through execution.
• Experience building operational processes, playbooks, or enablement materials that improve team performance.
• Strong stakeholder management and cross-functional collaboration with commercial teams.
• Analytical mindset with data-driven decision making; excellent written and verbal English communication.

Responsibilities

• Build and continuously improve playbooks, toolboxes, and operational frameworks to strengthen seller acquisition and incubation.
• Drive programme and project management across key Key Account priorities, ensuring planning, coordination, and delivery.
• Partner closely with Key Account Managers to identify business needs, solve operational challenges, and improve ways of working.
• Work cross-functionally with Strategy, Operations, Data, Product, and other commercial stakeholders to deliver scalable solutions.
• Translate business insights into actionable recommendations and practical processes that improve team effectiveness and seller outcomes.
• Establish structured, repeatable best practices that can scale across markets and accounts.

Skills

Analytical mindset

Cross-functional collaboration

Stakeholder management

Structured problem solving

English communication

Project & programme management

Job description

Responsibilities

The TikTok commerce team builds the solutions that help businesses engage audiences, inspire product discovery, and create commercial experiences on a platform where brands and merchants connect meaningfully with creators and communities.

We work closely with merchants, creators, and partners to support sustainable business growth while keeping the experience safe and trusted for the community. As the business scales across global markets, we take on complex challenges across content, commerce, trust, and the differing needs of each local market.

You will help shape the future of AI-native commerce, where discovery, entertainment, and buying happen in the same place.

Team Intro

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better commerce experience to our users. We are looking for passionate and talented people to join our operations team, together we can build an commerce ecosystem that is innovative, secure and intuitive for our users.

We are looking for a Business Planning & Operations (BP&O) professional to join the EU Key Account team. This role sits at the heart of a fast-paced commercial organisation working with major international brands across Europe.

BP&O role responsibilities

• Build and continuously improve playbooks, toolboxes, and operational frameworks to strengthen seller acquisition and incubation.
• Drive programme and project management across key Key Account priorities, ensuring clear planning, coordination, and delivery.
• Partner closely with Key Account Managers to identify business needs, solve operational challenges, and improve ways of working.
• Work cross-functionally with teams such as Strategy, Operations, Data, Product, and other commercial stakeholders to deliver scalable solutions.
• Translate business insights into actionable recommendations and practical processes that improve team effectiveness and seller outcomes.
• Support the team in establishing structured, repeatable best practices that can scale across markets and accounts.

Qualifications

Minimum Qualifications

• 5+ years of experience in e-commerce, business development, creator operations, account management, or a related field.
• Proven experience in business planning, operations, programme management, project management, consulting, or a similar strategic and execution-focused role.
• Strong ability to structure problems, manage multiple workstreams, and drive projects from idea through execution.
• Experience building operational processes, playbooks, or enablement materials that improve team performance.
• Strong stakeholder management and cross-functional collaboration skills, with the ability to work effectively with commercial teams and senior partners.
• Analytical mindset with the ability to use data and business context to inform decisions and prioritisation.
• Excellent written and verbal communication skills in English

Preferred Qualifications:

• Experience in e-commerce, digital platforms, retail, or other fast-paced consumer-facing industries is a plus.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.