Strategist, Influencer Marketing (Part Time Contract)

Viral Nation; Paris; Sur place; EUR 42 000 - 62 000; Temps partiel

Résumé du poste

Viral Nation in Paris is seeking a Strategist to conceptualize and build full social media campaigns for a diverse client base. You will apply extensive knowledge of trends and research data to elevate campaign and brand strategies, charting the path forward for clients and delivering larger, more exciting solutions.

You will drive strategic discussions, craft playbooks, and lead social strategies across organic and paid channels while collaborating with clients across time zones.

Qualifications

• Minimum of 3 years of professional experience with strategy and social media platforms (agency experience preferred).
• Experience with Instagram, TikTok, Facebook, LinkedIn, YouTube and Twitter.
• Knowledge across key industries (CPG, Gaming, Tech, Retail).
• Ability to write briefs clearly articulating vision and process.
• Ability to translate direction into social media strategies and deliverables.
• Proactive and able to meet clients across multiple time zones.
• Proficiency with social media management and analytical tools.
• Bachelor's degree or college diploma in marketing, business, PR, communications, or equivalent experience.
• Experience growing brands on social media.

Responsabilités

• Participate in campaign development, deployment tactics, and proactive strategic social media planning.
• Develop the guiding brand platform: positioning, values, tonal direction, and brand personality across diverse categories.
• Conduct qualitative and quantitative market research as required.
• Collaborate with clients to refine social voice and devise organic and paid social strategies.
• Produce clear, concise write-ups and present recommendations with minimal supervision.
• Create Social Media Playbooks and best-practice protocols.
• Identify gaps and opportunities in content plans for new and existing clients.
• Leverage Instagram, TikTok, Facebook, Twitter, YouTube knowledge to optimize strategies.
• Stay current with social media trends and educate the Viral Nation community.
• Utilize data and measurement tools to inform decisions.
• Contribute to new business pitches.

Connaissances

Strategy development

Social media planning

Campaign creation

Brand strategy

Data analysis

Formation

Marketing/Business/PR/Communications degree

Outils

Social media analytics tools

Description du poste

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

We’re looking for a Strategist to conceptualize and build full social media campaigns for a variety of our clients. In this role you'll use your extensive knowledge of social media, the latest trends, and research data to elevate campaign and brand strategies for our clients. You’ll play a crucial role in helping to chart the path forward for our clients and deliver on larger, more exciting solutions for them.

Please note that is a part time, contract opportunity.

What You'll Do Here:

• Participate in campaign development, deployment tactics, and proactive strategic social media planning.
• Develop the guiding brand platform (ex.. Positioning & narrative direction, core values, tonal direction, & brand personality) for clients across a various and wide ranging list of business categories
• Performing qualitative market research and directing quantitative research when required
• Work with clients to develop the organization’s social voice and persona, provide social media consultation, and campaign specific social strategies for organic and paid social.
• Writing is clear and succinct.
• Able to lead strategic discussions and provide clear recommendations and documents with minimal direction or supervision. Able to present internally and to clients with confidence and clarity
• Experience creating Social Media Playbooks and Social Media best practice protocols.
• Identify gaps and opportunities in content plans for new & existing clients
• Extentensive experience and knowledge with Instagram, Tik Tok, Facebook, Twitter, YouTube, etc.
• Remain on the pulse of social media trends, ecosystem changes, and best practices to optimize strategies and educate the larger Viral Nation community.
• Ability to decipher information using data & measurement tools
• Involvement in new business pitch presentations

You’ll Need To Have:

• Minimum of 3 years of professional experience with strategy and social media platforms - agency experience preferred
• Experience and a deep understanding using Instagram, Tik Tok, Facebook, LinkedIn, Youtube, and Twitter.
• Knowledge and understanding of many key industries (CPG, Gaming, Tech, Retail)
• Ability to write an informative brief that clearly and confidently articulates vision and process.
• Ability to translate direction from internal leadership and external clients into social media strategies and deliverables.
• Responsive and available to meet the demands of clients across multiple time zones.
• Proficiency with social media management and analytical tools
• Must have a university degree, or college diploma, in a relevant field such as marketing, business, public relations, communications, and/or have equivalent work experience.
• Experience growing brands on social media

Privacy Policy: By submitting your application, you acknowledge your data will be processed in accordance with our Privacy Policy.

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

We’re looking for a Strategist to conceptualize and build full social media campaigns for a variety of our clients. In this role you'll use your extensive knowledge of social media, the latest trends, and research data to elevate campaign and brand strategies for our clients. You’ll play a crucial role in helping to chart the path forward for our clients and deliver on larger, more exciting solutions for them.

Please note that is a part time, contract opportunity.

What You'll Do Here:

• Participate in campaign development, deployment tactics, and proactive strategic social media planning.
• Develop the guiding brand platform (ex.. Positioning & narrative direction, core values, tonal direction, & brand personality) for clients across a various and wide ranging list of business categories
• Performing qualitative market research and directing quantitative research when required
• Work with clients to develop the organization’s social voice and persona, provide social media consultation, and campaign specific social strategies for organic and paid social.
• Writing is clear and succinct.
• Able to lead strategic discussions and provide clear recommendations and documents with minimal direction or supervision. Able to present internally and to clients with confidence and clarity
• Experience creating Social Media Playbooks and Social Media best practice protocols.
• Identify gaps and opportunities in content plans for new & existing clients
• Extentensive experience and knowledge with Instagram, Tik Tok, Facebook, Twitter, YouTube, etc.
• Remain on the pulse of social media trends, ecosystem changes, and best practices to optimize strategies and educate the larger Viral Nation community.
• Ability to decipher information using data & measurement tools
• Involvement in new business pitch presentations

You’ll Need To Have:

• Minimum of 3 years of professional experience with strategy and social media platforms - agency experience preferred
• Experience and a deep understanding using Instagram, Tik Tok, Facebook, LinkedIn, Youtube, and Twitter.
• Knowledge and understanding of many key industries (CPG, Gaming, Tech, Retail)
• Ability to write an informative brief that clearly and confidently articulates vision and process.
• Ability to translate direction from internal leadership and external clients into social media strategies and deliverables.
• Responsive and available to meet the demands of clients across multiple time zones.
• Proficiency with social media management and analytical tools
• Must have a university degree, or college diploma, in a relevant field such as marketing, business, public relations, communications, and/or have equivalent work experience.
• Experience growing brands on social media

Privacy Policy: By submitting your application, you acknowledge your data will be processed in accordance with our Privacy Policy.

Compensation Philosophy:

At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.

Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact.

AI in Recruitment:

Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.

DEI Commitment:

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.