Strategic Marketing Lead, Southern Europe

Pure Fishing; France; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary and benefits package

Ownership within a global organization

Career progression opportunities

Supportive team environment

Job summary

A leading outdoor equipment company is seeking a Mid-Senior level Marketing professional to drive brand strategies in Southern Europe. The ideal candidate will develop comprehensive marketing plans, enhance in-store visibility, and manage local events. The role requires proven trade marketing experience, fluency in French and English, and strong project management skills. Join a passionate team that values empowerment and innovation, and enjoy competitive benefits and career growth opportunities.

Qualifications

• Proven experience in trade or retail marketing.
• Experience in event management and social media strategies.
• Knowledge of the fishing tackle industry or fishing as a hobby.
• Ability to adapt global marketing strategies to local conditions.

Responsibilities

• Develop marketing plans for Southern Europe.
• Enhance brand visibility through in-store campaigns.
• Manage local brand activation events.
• Organize trade fairs to maximize exposure.

Skills

Trade or retail marketing experience

Event management expertise

Fluent in French and English

Creative thinking

Project management skills

Tools

CRM and analytics platforms

Photoshop

Canva

Job description

A leading outdoor equipment company is seeking a Mid-Senior level Marketing professional to drive brand strategies in Southern Europe. The ideal candidate will develop comprehensive marketing plans, enhance in-store visibility, and manage local events. The role requires proven trade marketing experience, fluency in French and English, and strong project management skills. Join a passionate team that values empowerment and innovation, and enjoy competitive benefits and career growth opportunities.