Stage Social Media, Influence & Digital â Havana Club International M/F

Capijob; Provence-Alpes-Côte d'Azur; Sur place; EUR 20 000 - 40 000; Plein temps

Résumé du poste

A leading international spirits company is seeking an intern to join their Havana Club marketing team. This role focuses on social media management and digital marketing strategies, enhancing creative and project management skills. The ideal candidate is energetic, curious, and fluent in English, with familiarity in social networks. Opportunity to work in a lively team environment in France, Provence-Alpes-Côte d'Azur.

Qualifications

• Knowledge of social media channels & interest in their management.
• Interest for the digital marketing area of expertise (website management, CRM…).
• Good project management skills & autonomy.
• Fluent English (written & oral), Spanish & French are a plus.

Responsabilités

• Manage International Social Media accounts and content.
• Support production of influence projects and coordinate with teams.
• Perform community management on social media accounts.
• Maintain digital platforms & manage data.
• Participate in E-Commerce initiatives.

Connaissances

Knowledge of social media channels

Interest in digital marketing

Good project management skills

Fluent English

Spanish & French are a plus

Description du poste

Société : Pernod Ricard España SA

January 2023 - Paris 8ème - Internship

No.2 worldwide producer of wines and spirits with consolidated sales amounting to €8,824 million in FY21, Pernod Ricard owns 16 of the Top 100 Spirits Brands and holds one of the most prestigious and comprehensive portfolios in the industry with over 240 premium brands distributed across more than 160 markets.

The Group’s portfolio includes Absolut Vodka, Ricard pastis, Ballantine’s and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouét champagnes.

Pernod Ricard invests in long-term and sustainable growth for all its stakeholders, remaining true to its founding values: entrepreneurial spirit, mutual trust, and strong sense of ethics. Its decentralised organisation empowers 18,500 employees to be on-the-ground ambassadors of its vision of “Créateurs de Convivialité”. Pernod Ricard 2030 Sustainability and Responsibility roadmap “Good Times from a Good Place” is integrated into all its activities from grain to glass.

Job Description: As part of the international Havana Club marketing team (Pernod Ricard), and under the responsibility of the Senior Brand Manager Digital, you will strengthen your skills in the digital marketing environment. We will give you responsibilities to deliver our social media & influencers management, from content ideas to production and community management. Being a small structure within the group, joining Havana Club’s global design team will allow you to grow in a fast-paced and creative environment.

Role & Responsibilities

Mission 1: Social Media & Influence Management (70%)

• Management of our International Social Media accounts (Instagram, Facebook, Twitter, Youtube) in relation with our social media agencies: creation of our editorial calendars, challenging contents & formats for both consumer pages and professional pages
• Support on the production of our influence projects (seeding, events, special campaigns)
• Coordinate with markets teams, content teams, brand ambassadors and partners (artists, brands…;) to get all necessary contents and create new ones
• Create & share the quarterly content packs with all necessary people
• Community Management (Instagram, Facebook, Twitter, Youtube): post, animate and monitor on our different social media accounts (commenting, liking, managing the IMs, following back accounts…)
• Building of a genuine and solid international network with all existing friends & family of the brand (DJs, rappers, fashion designers, bartenders) and new ones
• And above all, be the creative mind of the team, imagine and put in place original ideas for our followers to always be excited by what the brand does & publishes
• Report monthly on results
• Monthly benchmarks on competition and best performing brands on social media

Mission 2: Digital Ecosystem (30%)

• Support the Brand Manager – Digital Ecosystem in the maintenance of our digital platforms (website, landing pages) & managing our data (segmentation, CRM…)
• Participate in our E-Commerce initiatives: creative ideas, assets developments and coordination with markets to put them live in the way we desire

Required skills

• What you know:
• Knowledge of social media channels & interest in their management
• Interest for the digital marketing area of expertise (website management, CRM…)
• Good project management skills & autonomy
• Fluent English (written & oral), Spanish & French are a plus
• Who you are:
• Energetic, curious and team-oriented, willing to participate in a small-sized team
• You like to build relationships and are happy to be regularly in touch with lots of various people
• Interested in international rap & trap scenes, as well as streetwear environment
• You are a creative mind and don’t fear to share your ideas
• You are super familiar with social networks and curious on how to use all formats the best way
• Your Main interlocutors: Marketing Team (Brand Managers, Senior Brand Manager, Marketing Manager), Agencies (digital & social media), artists and managers

Where do you come from

• We don’t care what school you are coming from or how long your CV is, as long as you’re motivated and ready to commit to a great internship :)

Pernod Ricard values diversity and solidarity within its organization and in its relations with its stakeholders. Our recruitment methods focus on skills and we welcome all types of talent.