Social Media Manager (full-time)

Usual; France; À distance; EUR 50 000 - 80 000; Plein temps

Résumé du poste

A DeFi protocol is seeking a Communication Lead to own community conversations across platforms like Discord and X. This pivotal role demands sharp communication, deep DeFi knowledge, and a passion for pushing the industry forward. You'll work closely with the founders and contribute to shaping the narrative and community culture surrounding the protocol. If you thrive in dynamic environments and want to impact on-chain finance directly, this opportunity is for you.

Qualifications

• Excellent communication skills required.
• Understanding of decentralized finance is crucial.
• Ability to work under pressure and manage community expectations.

Responsabilités

• Run the Discord channel and enforce rules.
• Lead moderation and align community tone.
• Manage Usual X accounts and social media presence.
• Develop communication strategies supported by the CMO.

Connaissances

Clean, sharp, intelligent English

Deep DeFi understanding

Ability to handle pressure

Community awareness

Description du poste

Become the voice of the protocol.

Usual is looking for someone who can own the conversation — on Discord, on X, and across the entire DeFi ecosystem.

This is not a “post cute memes and vibe-check the community” role.
This is frontline communication for a protocol that’s building one of the most serious stablecoin infrastructures in DeFi.

If you thrive in the arena, keep reading.

🔥 What you’ll do

• Run the Discord like a pro
  Fast responses, clear announcements, tight atmosphere, zero bullshit.
  You set the tone. You enforce the rules. You keep the place sharp, safe, and useful.

• Lead and align the moderators
  Tone of voice, escalation, initiatives, culture — you’re the captain of the room.

• Take over both Usual X accounts (main + intern/alt)
  Build complementary strategies.
  Announce updates. Start conversations. Ping KOLs, protocols, founders, fintechs.
  Jump into relevant threads. Push the narrative. Shape the industry debate.

• Become the voice of Usual across social media
  Supported by our CMO, who kickstarted a high-quality communication culture —
  your job is to push it further: narrative, campaigns, education, media presence, thought leadership.

This role is central.
You will speak for the protocol in real time.
People will feel the impact of your words instantly.

🚀 Who you are

• You write clean, sharp, intelligent English.

• You stay cool under pressure — even during market drama.

• You have deep DeFi understanding (not surface-level).

• You know how decentralized communities think, react, FOMO, and fight.

• You can turn complex mechanics into clarity.

• Ideally, you already know Usual and follow what we’re building.

• You’re not here for a job. You’re here to push DeFi forward.

🎯 Why this role matters

Usual is scaling fast.
We’re building on-chain monetary infrastructure with real utility, real liquidity, and real adoption.
Narrative, education, clarity, and community presence are critical to that mission.

This is your chance to:

• Lead the communication of a protocol that has zero interest in noise.

• Shape the tone and culture of one of the most ambitious DeFi teams today.

• Work closely with founders, CMO, core contributors, researchers, and engineers.

• Drive the conversation of stablecoins, risk, liquidity, and the future of on-chain finance.