Senior Product Marketing Manager - Carbon Tech

Station F

Paris

Hybrid

EUR 50,000 - 60,000

Full time

2 days ago
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Benefits offered by this job

Prix et avantages Paris
Remise Navigo
Mutuelle privée
Repas
Véhicule ou mobilité
Autonomie et collaboration

Job summary

Greenly, basé à Paris, recherche un Senior Product Marketing Manager pour piloter le positionnement vertical, l’enablement des ventes et les messages de lancement produit. Vous collaborez étroitement avec les équipes Product, Sales et GTM pour transformer des sujets réglementaires complexes en messages clairs et en outils opérationnels.

Profil bilingue FR/EN avec expérience B2B SaaS et sensibilisation aux enjeux carbone est souhaité.

Qualifications

  • 3+ 5 years in Product Marketing in B2B SaaS, ideally in a technical, regulated, or compliance-driven space.
  • Proven track record turning complex/regulatory subject matter into messaging that a buyer (and a sales rep) can act on.
  • Direct experience building sales enablement material that field teams actually use, not just producing collateral.
  • Strong cross-functional operating style — you'll work daily with Sales, GTM, RevOps, and Product.
  • Fluent in French and English; comfortable producing final deliverables in English for international teams.
  • Bonus: prior exposure to carbon accounting, ESG, sustainability reporting, or another compliance-driven vertical (fintech/insurtech regs, cybersecurity compliance, etc.).

Responsibilities

  • Vertical positioning & messaging: Own and evolve positioning across Greenly's strategic verticals (Automotive, Packaging, F&B, Construction/BTP, Fashion/Textile, Pharma/Chemicals, Electronics).
  • Partner with GTM and Sales to translate vertical positioning into ABM campaign briefs, outbound talk tracks, and content.
  • Keep messaging synchronized with the regulatory calendar — CBAM is the sharpest wedge we have; your job is to make sure every vertical has an equivalent.
  • Sales enablement: Build and maintain battlecards, objection-handling guides, and enablement material that Sales actually uses.
  • Run regular enablement sessions with AEs and SDRs; treat Sales feedback as a primary input to the roadmap.
  • Build Storylane demos and guided, self-serve product tours that showcase Greenly's product in action.
  • Product launches & messaging: Lead go-to-market messaging for new product releases, esp. EcoPilot's AI agents and LCA/ACV capabilities.
  • Define launch tiering, sequencing, and success metrics in partnership with Product Management.
  • Analyst & industry benchmark relations: Own Greenly's presence in industry reports; manage participation calendar; build reusable answer library.
  • Turn analyst recognition into GTM assets — sales one-pagers, website proof points, PR.

Skills

Product Marketing
Regulatory messaging
Sales enablement
Cross-functional
Bilingual FR/EN

Job description

Greenly, basé à Paris, recherche un Senior Product Marketing Manager pour piloter le positionnement vertical, l’enablement des ventes et les messages de lancement produit. Vous collaborez étroitement avec les équipes Product, Sales et GTM pour transformer des sujets réglementaires complexes en messages clairs et en outils opérationnels.

Profil bilingue FR/EN avec expérience B2B SaaS et sensibilisation aux enjeux carbone est souhaité.

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