Senior Product & Growth Analytics Lead (Paris)

HelloFresh; Paris; Sur place; EUR 65 000 - 90 000; Plein temps

Avantages offerts par ce poste

International environment

HelloFresh discounts

Steep learning curve

Dynamic French team

Central Paris offices

Résumé du poste

HelloFresh France is seeking a Senior Product Analyst to bridge product and marketing analytics and support data-driven decisions across teams. You will work with Culinary, Menu Planning and SPD, shaping growth strategies with data and KPI-driven insights.

The role focuses on product performance, customer behavior, and strategic projects, with collaboration across Marketing, Product, Finance, Operations and Global Analytics.

Qualifications

• Graduated from a top-tier engineering or business school, or hold a university degree in Data, Statistics or a related field.
• At least 4 years of experience in data analytics, BI or data science, ideally in an e-commerce, FMCG or food-tech environment.
• Advanced SQL skills; Python is a plus.
• Experience with BI tools (Tableau preferred) and excellent command of Google Sheets.
• Experience using AI/ML tools for exploratory analysis (e.g. anomaly detection), as well as leveraging LLMs to boost analytical productivity.
• Able to turn complex analyses into clear, concise and actionable recommendations for non-technical stakeholders.
• Organised, rigorous and detail-oriented, with the ability to prioritise multiple topics while giving each the attention it deserves.
• Fluent in French and have a good command of English, both spoken and written.
• Bonus: passion for food and an interest in culinary or FMCG-related topics.

Responsabilités

• Product performance reporting: present regular summaries on menu performance, recipe adoption and assortment rotation to feed management reviews, with KPIs defined and tracked.
• Customer analytics through a product lens: analyze menu and recipe performance with customer behavior to inform assortment decisions and identify opportunities for product strategy.
• Strategic projects: lead analytical and operational work on strategic projects that improve the product.
• Strategic analyses: collaborate with CMOs and marketing leadership to drive strategy, including growth, investment and retention trade-offs.
• Top line performance deep dives: explain changes in marketing performance from customer and purchase behavior perspective.
• Management summaries: translate deep dives into concise, top-level insights for management reviews.

Connaissances

Data analytics

Communication

French fluency

English proficiency

Problem solving

Proactive mindset

Formation

Engineering/Business degree

Outils

SQL

Python

Tableau

Google Sheets

AI/ML tools

LLMs

Description du poste

HelloFresh France is seeking a Senior Product Analyst to bridge product and marketing analytics and support data-driven decisions across teams. You will work with Culinary, Menu Planning and SPD, shaping growth strategies with data and KPI-driven insights.

The role focuses on product performance, customer behavior, and strategic projects, with collaboration across Marketing, Product, Finance, Operations and Global Analytics.