Senior Director Analytics

Ubisoft; Paris; Sur place; EUR 120 000 - 190 000; Plein temps

Avantages offerts par ce poste

Profit sharing

Paid time off

Healthcare for you and family

Lunch vouchers

Résumé du poste

Ubisoft, a global leader in gaming, seeks a Senior Director Analytics to define and execute the long-term analytics strategy for the Global Publishing organization. You will drive insights on marketing, sales and player performance, and recommend actions to optimize acquisition and engagement across Ubisoft games.

Your role involves building analytics roadmaps, collaborating with cross-functional teams, and leading a high-performing data science group to deliver measurable business impact.

Qualifications

• Proven track record leading analytics and data science teams.
• Ability to define and execute long-term analytics vision with tangible impact.
• Strong skills in quantitative analysis and data-driven storytelling.
• Experience applying analytics to marketing, sales and player engagement strategies.

Responsabilités

• Define analytics roadmap and strategy for Publishing Organization and partner with IT to deliver.
• Explore new opportunities in analytics and data science to measure marketing performance.
• Drive interpretation, socialization and adoption of data insights and dashboards.
• Collaborate with Executive Publishers and leadership to set KPIs across the marketing funnel.
• Develop statistical models to understand campaign factors and optimize media mix.
• Analyze online and offline player behavior and build multi-touch models.
• Champion consistent A/B testing and measure impact/lift.
• Lead monthly Analytics meetings for strategic insights.

Connaissances

Analytics leadership

Data science

Marketing analytics

SQL

Python or R

Communication

Stakeholder management

Outils

SQL

Python

R

Description du poste

Job Description

The Global Publishing organization is seeking for a Senior Director Analytics. You will be responsible for defining and executing on the long-term analytics strategy for the Publishing organization, as well as providing data-driven insights on marketing, sales and player performance and recommendations to optimize player acquisition and engagement across Ubisoft games.

Your mission will be as follows:

• Define analytics roadmap and strategy for Publishing Organization in collaboration with various cross-functional teams and partner with IT to deliver on that roadmap.

• Proactively explore new opportunities in the area of analytics and data science to measure and assess the performance of our marketing actions.

• Drive interpretation, socialization and adoption of data insights and dashboards

• Collaborate with Executive Publishers and Global Marketing Services leadership team to develop strategy, benchmarks, goals, and KPIs throughout the entire marketing funnel from awareness to purchase.

• Develop statistical models to understand the relationship between different campaign factors/attributes and sales and support marketing teams with planning campaigns and setting the media mix

• Analyze online and offline player behavior and journey and build multi-touch models.

• Champion the use of consistent A/B testing methodology and the measurement of impact/lift.

• Run monthly Analytics meeting, providing strategic insights to leadership team.

Qualifications

• Accomplished leader with a track record of building, developing and managing high-performing Analytics and Data Science teams.
• Proven ability to define and execute a long-term analytics vision while delivering measurable business impact in the short term.
• Strong expertise in quantitative analysis and data science methodologies, with experience leveraging analytics to drive marketing, sales and player engagement strategies.
• Expert in analyzing large, complex and multi-dimensional datasets using a variety of analytical tools; proficiency in SQL and familiarity with programming languages such as Python or R.
• Exceptional communication and storytelling skills, with the ability to influence senior leaders and present insights to both technical and non-technical audiences.
• Demonstrated experience collaborating with executive stakeholders and cross-functional teams within large, matrixed organizations.
• Team player with a proactive, solution-oriented mindset.

Key Attributes

• Strategic and visionary thinker
• Inspiring people leader
• Decisive and results-oriented
• Assertive influencer
• Curious and innovative problem-solver

Additional Information

Ubisoft's perks

• Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks.
• Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks.
• Our office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building.

Recruitment process

• [30 minutes]: visio call with a Recruiter,
• [60 minutes]: interview with the manager of the role and a Recruiter,
• [30 minutes]: Discussion with the VP

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.

Company Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!