Senior Brand Designer

Craft Agency Ltd.; France; Remote; EUR 140,000 - 170,000; Full time

Benefits offered by this job

Equity ownership

Flexible PTO

Medical insurance

Dental insurance

Vision insurance

401(k)

L&D budget

Job summary

Craft Agency Ltd. is seeking a senior Brand Designer who will shape the visual identity for an AI-native ERP initiative aimed at CFOs and accountants. You will own the website as a living brand, guiding design across web, print, events and campaigns.

The role requires strategic creativity, strong systems thinking and a bias for high-end, trusted visuals. You’ll lead early direction, challenge briefs, and develop scalable brand systems including decks, social assets and print standards to support

Qualifications

• 4+ years across in-house B2B SaaS, a strong agency, or both.
• Built and evolved brand systems across identity, web, print and events.
• Fluency in modern design tools and systems; ability to shape early direction.

Responsibilities

• Define the visual identity across web, print, events and campaigns, owning the full website as a living expression of the brand.
• Direct creative for CFO dinners, conference booths and sponsored activations; build scalable systems (deck masters, social frameworks, print standards) to support growth.
• Challenge briefs and translate positioning into work that lands; bring ideas and shape early direction.

Skills

Brand systems

Identity design

Web & print design

Events design

Team leadership

Tools

Figma

Adobe Creative Suite

Webflow

Job description

This is the brand team building the AI-native ERP set on replacing finance software – and they need people to define how it looks.

The audience is CFOs and accountants – people who notice when something feels cheap and respond when something feels considered – and almost nobody designs boldly for them. The creative direction is deliberately modern while still holding the trust finance teams require. You’d be designing for a conservative audience with license to subvert it.

The Role

You’ll define the visual identity across web, print, events and campaigns, owning the full website as a living expression of the brand, from landing pages to feature design, balancing craft and conversion.

You’ll direct creative for CFO dinners, conference booths and sponsored activations, and build the scalable systems – deck masters, social frameworks, print standards – that let quality compound as the company scales into a new UK market. You’ll challenge briefs and translate positioning into work that lands. This is not an executional seat; you’re expected to bring ideas and shape early direction.

The Package

€140,000 – €170,000
Remote working in Europe or Latin America
Equity ownership package
Flexible PTO
401(k), medical, dental, vision, commuter benefits
Dedicated L&D budget

The Person

You likely have 4+ years across in-house B2B SaaS, a strong agency, or both. You’ve built and evolved brand systems, not just worked within them, across identity, web, print and events.

Fluency in Figma and Adobe CS is a must; Webflow is a plus. You want to be in New York, in person, and you’re ready to shape a function – what we’re really after is a fresh perspective!