Remote Global Strategic Intelligence Lead

Publicis Groupe; Paris; Hybrid; EUR 35,000 - 45,000; Full time

Benefits offered by this job

Formation extensive

Travail à distance possible jusqu'à 2 jours par semaine

Espaces de travail modernes et collaboratifs

Job summary

Publicis Groupe Holdings B.V à Paris recherche un(e) stagiaire en planification stratégique pour contribuer à la définition des stratégies médias. Vous collecterez, analyserez des données et contribuerez à des recommandations stratégiques pour des marques internationales.

Le poste requiert un Master en marketing et une première expérience dans le domaine. Un bon niveau d'anglais et de fortes compétences analytiques sont indispensables.

Le travail hybride est accepté et une formation extensive est proposée.

Qualifications

• Formation de niveau Master (Bac+4/5) en marketing ou communication.
• Expérience initiale en planification stratégique appréciée.
• Capacité à défendre une opinion à l'aide de données.

Responsibilities

• Collecte et analyse de données pour une meilleure compréhension des clients.
• Identification de tendances et changements économiques.
• Production d'analyses pour des recommandations stratégiques.

Skills

Connaissance des outils de données

Analyse de données

Compétences en communication

Maîtrise de l'anglais écrit et oral

Education

Master (Bac+4/5) en marketing, communication ou médias

Tools

Google Analytics

Nielsen

Kantar

GWI

Job description

Description de l'entreprise

At Publicis Connected Media, we connect all our expertise to make a difference.

A difference for our clients, by creating sustainable competitive advantages in a world where AI can sometimes make strategies, operations, and campaigns look too similar.And a difference for each of our 2,000 talents, by giving them the opportunity to grow within one of the most multidisciplinary collectives in France.

Our ambition is simple: to design and manage paid, earned, shared, and owned media ecosystems that deliver measurable and lasting results.To achieve this, we have structured our talents and agencies around four core areas of expertise: Media, CRM & Data Marketing, Influence, and Commerce.

By placing data, identity, technology, AI, and our solutions at the heart of these four pillars, we are now able to support brands across all or part of the consumer journey, and at every touchpoint. In a market where data, expertise, disciplines, and technologies must be more connected than ever, joining Publicis Connected Media means becoming part of a company in motion, designed to meet the needs of tomorrow’s clients.

It is a collective where you can learn fast, grow alongside experts, evolve in a highly multidisciplinary environment, and contribute to projects that make a real difference, both in France and internationally.

Descriptif du poste

Within the Strategic Planning team at Publicis Media International, you contribute to the definition and deployment of communication and media strategies at a global or regional level for international brands.

Responsabilités

Your responsibilities are structured around 5 key pillars:

Data Intelligence
Collect, process, analyze, and synthesize all types of data (qualitative and quantitative) to help Publicis Media and its clients gain a deeper understanding of their environments: studies, market monitoring, partner data (media owners/insights), partner analyses and forecasts / GAFA. Strong understanding of clients’ business and economic performance.

Foresight
Identify and report early signals of potential change (trends, economic developments in client sectors, forward-looking media trends) through the analysis of foresight studies and research.

Strategic Vision
Produce analyses to support the development of strategic directions on key topics. Contribute to building strategic recommendations ahead of client media plans (including participation in pitches).

Internal & External Upskilling
Facilitate the adoption of data, studies, and data intelligence tools both internally and with clients. Contribute to the development of internal tools or client-facing solutions on these topics.

Collective Intelligence
Contribute to and co-lead initiatives aimed at fostering collective intelligence (idea generation, innovation, design thinking), both internally and with clients.

Qualifications

Education: Master’s degree (Bac+4/5) in marketing, communication, or media.
Experience: At Least 4 years of experience in a media or creative agency
Skills:

• • Knowledge of data/insights tools (Nielsen, Kantar, GWI, Google Analytics).
  • Strong analytical mindset and ability to interpret data
  • Service-oriented approach and strong communication/pedagogical skills
  • Ability to defend a point of view using data and storytelling
  • Comfortable working in an international and collaborative environment
  • Fluency in written and spoken English
  • Intellectual curiosity and rigor
    

Informations complémentaires

Benefits at Publicis Connected Media

By joining us, you’ll enjoy a wide range of benefits designed to support you throughout your career.

Modern offices in Paris, featuring terraces, a greenhouse, coworking spaces, and more
Dining facilities: access to an on-site company restaurant.
Works Council (CSE): exclusive offers and benefits for our employees.
Bonuses and additional benefits to support key moments in life.
Comprehensive health insurance coverage.
Transportation support: Sustainable Mobility allowance or reimbursement of public transport costs in accordance with local regulations.
Work Your World Program: the opportunity to take your laptop and work from anywhere in the world for up to six weeks per year.
Wellpass: discounted access to a wide range of sports and wellness activities.
Marcel Platform: enabling Publicis Groupe’s 110,000 employees worldwide to connect, learn, and collaborate without limits or borders.

The Values We Look For

At Publicis Connected Media, we value people who are eager to learn, contribute, and share our core values.

Curiosity: individuals who experiment, ask questions, and continuously develop their skills.
Collaborative spirit: teamwork is our superpower.
A growth mindset: we value humility, active listening, and a commitment to continuous improvement.
A desire to make a difference: everyone can create impact by bringing ideas that benefit clients, teams, and projects.

Above all, we are looking for people who want to grow in an ecosystem where innovation, technology, and expertise evolve every day.