Remote-First Digital Market Activation Lead

Centric Software

Paris

Remote

EUR 42,000 - 64,000

Full time

12 hours ago
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Job summary

Centric Software is seeking a Market Activation Specialist to build digital presence and brand awareness for its solution. You will craft content, own social channels, and drive engagement across LinkedIn and other platforms, with a focus on Europe and the US.

The role is remote-first, based in France, and partnered with Product Marketing, Corporate Communications, and Regional Marketing. You will turn proofs into engaging content, test formats and hooks, and continuously optimize performance

Qualifications

  • Bachelor's or Master's in business/marketing or equivalent.
  • Approximately 2 years in digital marketing, social media or content.
  • Fluent in English and French; German a plus.
  • B2B SaaS or tech exposure is a plus but not required.

Responsibilities

  • Lead social-first activation for the solution.
  • Own content and thought leadership across LinkedIn and relevant channels.
  • Build and run an always-on content engine with videos and visuals.
  • Grow reach and community among design, product, merchandising, and digital leaders.
  • Coordinate with Product Marketing and Corporate Communications to convert attention into demand.
  • Monitor trends and competitor activity and adapt content accordingly.

Skills

Social media marketing
Content creation
Digital storytelling
B2B SaaS marketing

Education

Bachelor's or Master's degree in business/marketing

Tools

Social analytics tools
Video editing
Content scheduling tools

Job description

Centric Software is seeking a Market Activation Specialist to build digital presence and brand awareness for its solution. You will craft content, own social channels, and drive engagement across LinkedIn and other platforms, with a focus on Europe and the US.

The role is remote-first, based in France, and partnered with Product Marketing, Corporate Communications, and Regional Marketing. You will turn proofs into engaging content, test formats and hooks, and continuously optimize performance

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