Product Marketing Manager (Cybersecurity)

Enea AB; Clichy; Hybride; EUR 70 000 - 90 000; Plein temps

Avantages offerts par ce poste

Flexible hybrid work

Collaborative environment

Ongoing learning and career development

Résumé du poste

A leading cybersecurity software provider is seeking a Strategic Product Marketing Manager to join their Embedded Security Business Group in Clichy, France. This role will focus on defining marketing strategies, creating compelling content, and analyzing market trends. With a minimum of 5 years in product marketing and expertise in cybersecurity, candidates will thrive in a collaborative and dynamic environment. The company offers flexible work arrangements and competitive compensation aimed at professional growth.

Qualifications

• Minimum 5 years’ experience in strategic, portfolio, or product marketing.
• Experience within the cybersecurity industry.
• Fluent in English with exceptional communication skills.

Responsabilités

• Define yearly strategic marketing plans for Embedded Security product portfolio.
• Develop content for various marketing assets.
• Analyze industry trends to inform marketing decision-making.

Connaissances

Strategic marketing

Content creation

Communication

Market analysis

Relationship building

Formation

Tertiary qualifications in Marketing or Business

Outils

SEO

Digital marketing tools

Description du poste

Role Overview

This role would suit someone who loves tech, is a great writer, who can simplify complex cybersecurity concepts for both technical and executive audiences. You should have a strategic mindset, a passion for understanding how security technologies work, and a collaborative approach to working with cross‑functional teams.

The Strategic Product Marketing Manager will work for Enea’s Embedded Security Business Group, specializing in network traffic identification and threat detection technologies. You will play a pivotal role in presenting and explaining our technologies, shaping market perception, defining the value for prospects and driving growth for Enea’s Embedded Security portfolio. This role is responsible for developing compelling value propositions and content, building market awareness, and positioning Enea as the preferred partner for software & cybersecurity vendors and technology providers.

Key Responsibilities

• Product Marketing Strategy: In close collaboration with Product Management, Marketing and Sales, define a yearly strategic marketing plan for the Embedded Security product portfolio, including the marketing priorities, the key focus areas and the deliverables.
• Define, Manage and Create Marketing Content: Develop and write content for the full range of marketing assets, from product descriptions to technical thought leadership pieces, including messaging frameworks, whitepapers, articles, product briefs, sales presentations, web content, conference presentations and award submissions.
• Value Proposition Development: Craft clear, compelling, and differentiated value propositions based on customer insights, commercial priorities, and technical strengths, in close collaboration with Product Management.
• Market Intelligence: Analyze industry trends, customer behaviors, and competitor strategies to inform marketing and executive decision-making.
• Campaign Collaboration: Partner with the Campaign team to build and deliver effective campaigns, providing insights, messaging, and tailored content.
• Industry Engagement: Build strong relationships with analysts, associations, and key ecosystem stakeholders to enhance Enea’s visibility and credibility.

Qualifications, Skills and Competence

• Tertiary qualifications in Marketing, Business, or equivalent experience.
• Minimum 5 years’ experience in strategic, portfolio, or product marketing.
• Experience within the cybersecurity industry.
• Fluent in English with exceptional communication skills.
• Capacity to analyze customer needs and industry trends, and to translate the insights into actionable strategies.
• Proven ability to formulate key messaging and author high-quality content that clearly articulates complex ideas to technical and commercial audiences.
• Strong understanding of cybersecurity & technology markets, ideally with experience in networking domains; knowledge of embedded software or deep packet inspection solutions would be a plus.
• International experience or demonstrated adaptability across diverse markets and cultures.
• Tactical understanding of the different marketing channels and tools would be a plus, e.g., SEO, digital marketing, social networks.
• Team player: While dedicated to a specific Business Group and portfolio, you will work collaboratively both within the marketing team and cross-functionally.

Preferred Technical Competence

This role sits within a highly technical team focused on embedded deep packet inspection and security analytics software used for threat detection, traffic intelligence, and secure network operations. While we do not expect candidates to have prior expertise in these specific technologies, they should demonstrate a strong passion for cybersecurity, the ability to rapidly grasp complex security concepts, and the skill to translate advanced detection and traffic‑analysis capabilities into clear, market‑relevant messaging that resonates with cybersecurity & software vendors, and technology partners.

What can Enea offer you?

• At Enea, we strive to create an environment where you can thrive both professionally and personally. We offer:
• Flexible hybrid work: A modern work model that supports a healthy work–life balance.
• Collaborative environment: A dynamic, globally connected team culture that fosters engagement in cybersecurity initiatives and cross-regional projects.
• Inclusive culture: A diverse and inclusive workplace that values your voice and promotes mutual respect and collaboration.
• Competitive compensation: A competitive salary package complemented by region-specific benefits.
• Ongoing learning and career development: Continuous learning opportunities and clearly defined career paths to support your professional growth across the organization.

About Enea

We are a global specialist in advanced telecom and cybersecurity software, with a vision to making the world's communications safer and more efficient.

We serve 170+ communication service providers across more than 100 countries, supporting over 30% of the world’s mobile subscriptions, with billions relying on our software every day.

Enea is headquartered in Stockholm, Sweden and is listed on NASDAQ Stockholm.