Online Marketing Manager (CDD)

Match Group; Paris; Hybride; EUR 40 000 - 55 000; Temps partiel

Résumé du poste

A leading European dating service in Paris is seeking an Online Marketing Executive to develop and execute performance marketing strategies. Responsibilities include managing a multi-million Euro marketing budget and analyzing campaign data for insights. Applicants should possess excellent numerical skills, fluency in French and English, and a degree in Marketing or related fields. 3-4 years of experience in direct consumer acquisition is required. This role offers a hybrid work model and competitive benefits.

Prestations

Work-life balance

Indoor and outdoor collaboration spaces

Free access to products via 'Pass Ambassadeur'

Competitive package consistent with market

Qualifications

• 3-4 years’ work experience in direct consumer acquisition.
• Experience in a related digital B2C business is needed.
• Can come from either client side or agency.

Responsabilités

• Manage multi-million Euro budget for marketing campaigns.
• Implement and optimize digital advertising campaigns.
• Analyze campaign data and identify actionable opportunities.
• Manage relationships with online marketing partners.

Connaissances

Excellent numerical skills

Excellent Excel skills

Knowledge of user acquisition platforms

Fluency in French and English

Additional languages (German, Spanish, Italian)

Formation

University Degree in Marketing, Economics, Advertising

Outils

Facebook Ads

Google Adwords

TikTok Business Center

Snap Ads Manager

Description du poste

Meetic is the European leader in dating services operating across 21 countries. As the source of more than 8 million couples, Meetic works to create the best user experience whether online, mobile or at the many events organized every week across Europe. A company focusing on a human philosophy, supported by the strength of an international group, our teams develop products with a strong social impact. In recent years, Meetic has placed people and sustainability at the center of its focus through concrete actions such as a green IT approach (reduction of servers, web eco‑design, zero plastic...), assistance with WFH equipment, one‑month Second Parent leave, etc.

Take a look at our page: https://www.meetic-europe.com/

We are looking for an Online Marketing Executive to join the Meetic team. You will be responsible for developing and executing innovative performance marketing strategies that drive awareness, engagement, customer acquisition, and revenue growth.

Main missions

• Manage multi‑million Euro budget across Europe marketing digital campaigns.
• Creation, implementation, analysis and optimization of advertising campaigns with a direct response focus on Social Media, SEM, Affiliation, ASO.
• Outperform monthly goals.
• Collect and analyze campaign data, synthesize results and identify actionable opportunities and best practices to improve campaign performances.
• Manage relationships with online marketing partners.
• Report performance daily & monthly.
• Collaborate with the design team to develop creative test strategies and provide strategic context and insight for creative idea generation.

Required skills

• Excellent numerical skills, ability to clean, analyze and present data to drive actionable insights.
• Excellent Excel skills for campaign set‑up, cost reporting & analysis (bulk uploads, pivot tables & data representation – trend charts / tables, …).
• Good knowledge of user acquisition platforms – Facebook Ads, Google Adwords (Search, Display, App and YouTube campaigns), TikTok Business Center, Snap Ads Manager.
• Fluency in French and English with excellent written and oral communication. Any additional language (German, Spanish or Italian) would be a plus.

Education & Qualifications

• University Degree in Marketing, Economics, Advertising or something similar.
• Minimum 3‑4 years’ work experience with direct consumer acquisition in a related digital B2C business is needed. You can come from either client side or agency.

What we offer @Meetic

Enhance your knowledge through e‑learning, conferences, etc.

Enjoy work‑life balance.

Take advantage of indoor and outdoor places to collaborate and relax as well. All in the heart of Paris!

Share moments with colleagues: over a drink, at the Summer Party or during team building events.

Operate in an international and multicultural environment.

Use our products free of charge thanks to the "Pass Ambassadeur".

Benefit from a competitive package consistent with the market.

On your first days, the HR Team and your own team will make sure you start in the best conditions.

Useful information

Contract start: As soon as you are ready!

Location: 53 Rue de Châteaudun, Paris 75009

Work From Home: Hybrid, 3 days at the office per week

Contract: CDD / 1 month from November 3rd to December 2nd / Maternity leave replacement

Meetic is an employer that respects equal opportunities and diversity.