MARKETING PRODUCT & PROJECT MANAGER - PARIS AREA

L'Oréal; Paris; Sur place; EUR 35 000 - 50 000; Plein temps

Résumé du poste

A global beauty company is seeking a Marketing Professional for its Paris office to drive product innovation and operational marketing. The ideal candidate will have over 2 years of experience in marketing, skills in analyzing market data, and a creative approach to product development. Responsibilities include developing new products, analyzing market trends, and collaborating on marketing strategies to enhance brand growth. This full-time position promises an engaging work environment and the opportunity to influence global brand strategies.

Qualifications

• 2+ years of work experience in marketing after graduation.
• In-depth knowledge of product innovation development process.
• Understanding of market trends.

Responsabilités

• Develop innovative products and concepts for brand growth.
• Analyze data to generate insights and propose actions.
• Work on marketing mix recommendations for product launches.

Connaissances

Product innovation development

Market analysis

Creative storytelling

Description du poste

Full time Job opportunity | Paris area | 2+ years of experience minimum

Before starting … How does our recruitment process look like?

Recruitment Process

1°/ After applying to the offer by filling in your CV information.

2°/ If your CV is selected, you will be invited for an Exploratory Recruitment Interview (individual). The recruiter you meet with will get to know you better to capture the division, brand and finally the mission in which you will be able to better express your potential.

3°/ Finally, if the exploratory interview is positive, you will get an interview with the HR Manager of a division! If successful, you will be invited for an interview with a team.

Possible Divisions

By applying to this you potentially get to experience one of our four divisions:

Luxe: https://www.loreal.com/fr/loreal-luxe/

Dermatological Beauty: https://www.loreal.com/fr/division-beaute-dermatologique/

Consumer Products: https://www.loreal.com/fr/produits-grand-public/

Professional Products: https://www.loreal.com/fr/division-produits-professionnels/

Your Missions

Below you will find the main missions in Development & Operational Marketing:

Development Marketing

• Develop innovative products and concepts, renovate the pillar products for the international basket of the category / brand to contribute to the growth of the brand.
• Collect, compare and synthesize international data relating to its category (consumer, markets, competitors, countries, digital …), generate insights and propose actions based on the analysis of results.
• Make marketing mix recommendations for the product launch or the renovation of pillar products, in collaboration with the departments involved (communication, digital, retail, etc.).
• Contribute to the development of creative media in line with the brand's integrated communication platform (image, digital, point of sale).
• Constantly interact with strategic areas and countries for its category, support them in product launches and ensure follow‑up.

Operational Marketing

• Orchestrate launches and promote the growth of the pillars through its product, market and consumer expertise to contribute to the growth of the brand and the development of consumer relations.
• Collect and analyze consumer, market and competitor insights on its products to make recommendations to management.
• Propose and implement marketing mix strategies (IMC / 360 / Digital / Retail) to create integrated consumer experiences, engaging and consistent with the brand DNA.
• Adapt communication media (image, digital, point of sale).
• Mobilize and collaborate with other services (trade, logistics, education, etc.) and agencies to ensure the success of marketing strategies.

Qualifications

• 2+ years’ work experience in marketing (full time position after graduation).
• In-depth knowledge of product innovation development process, technical understanding and category expertise of formulas.
• A business approach of the brands, competitive & trends knowledge.

Desired Attributes

• Creative: Start a new project, concept from scratch with a bold storytelling.
• Open minded: interested in learning and understanding new market culture specificities.
• Strategist: Understand and analyze international market specificities and challenges.
• Resilient: strong motivation and positive attitude in front of evolutions and project changes.
• Entrepreneurial spirit: Able to manage a high level of complexity.