Junior Consumer Insight Manager (H/F) - Paris (75)

Lactalis; Paris; Sur place; EUR 42 000 - 56 000; Plein temps

Avantages offerts par ce poste

Fixed 13-month salary

Performance bonus

Profit-sharing and incentive schemes

Company contributions

Comprehensive health insurance

Employee committee benefits

Résumé du poste

Lactalis is seeking a Junior Consumer Insight Manager to reinforce the Consumer Insight team in France. Based in Paris, you will lead ad hoc market research projects, turning insights into business actions and partnering with local marketing teams on brand development.

You will ensure high-quality research delivery, align with Lactalis best practices, and contribute to central research initiatives. An international context experience is beneficial.

Qualifications

• Advanced degree in Marketing, Marketing Research, Analytics, Economics or Business.
• 3–5 years proven Market Research experience, preferably in FMCG or consumer insights.

Responsabilités

• Lead ad hoc market research projects with cross-functional teams.
• Contribute to developing Consumer Insight expertise and partner with marketing teams.
• Support central research missions with regular reporting and budgeting.

Connaissances

Analytical skills

Verbal communication

English fluency

Storytelling

Team player

Formation

Advanced degree in Marketing/Marketing Research/Analytics/Economics/Business

Description du poste

Come and live your#LactalisExperience, join our Global Sales & Marketing team as aJunior Consumer Insight Manager, to reinforce the Consumer Insight team in France strategic zone.

From your Expertise to yours

His/her core responsibilities will consist in conducting special adhoc research, working cross functionally with Consumer Insight Managers, bringing research support to the local marketing teams and acting as a business partner in their innovation/renovation/brand development projects.

He/she will be responsible for ensuring the quality of ad hoc market research projects, driving decision making and looking for business opportunities by the appropriate use of Market Research results and consumer insights.

Main Responsibilitiesinclude the following:

1. Lead ad hoc market research projects

• Clarify marketing challenges and market research objectives.
• For each project, define a market research plan and a suitable and consistent methodology, in line with Group Lactalis best practices, and choose the appropriate agency.
• Be accountable for implementing the research projects (samples, questionnaires) and supervising the quality of services provided by the vendors.
• Work closely with the marketing teams to make sure results are understood and used internally in the most business performing way.

2. Contribute to developing Consumer Insight expertise and nourish business partnership with the marketing teams

• Contribute to marketing developments, using his/her consumer knowledge as “the voice of the consumer”.
• Connect the dots between the different research/sources of consumer knowledge, to support the marketing teams in their strategic thinking.

3. Contribute to central research missions

• Ensure regular reporting, on-going planning and follow-up of his/her market research activities and budgets, under Lactalis templates.

This position is available immediately on a permanent contract (CDI) in Paris (Héron Tower).

Make an impact and contribute to our success!

Because internal promotion is at the heart of our culture, you will benefit from personalized support tailored to your needs, helping you build your career path with potential opportunities for growth both in France and internationally.

You can look to the future with confidence thanks to a rewarding compensation package that recognizes your commitment:

• a fixed annual salary paid over 13 months
• performance bonus
• profit-sharing and incentive schemes
• company contributions
• comprehensive health insurance
• employee committee benefits

Come grow and thrive alongside passionate teams!

Your strengths

With an advanced degree in Marketing, Marketing Research, Analytics, Economics or Business preferred and you have at least 3/5 years of proven experience in Market Research, either in a well-known institute, acknowledged as a reference in quantitative Adhoc research in FMCG, or in the Consumer Insight Department of a famous FMCG company.

An experience working in an international context would be helpful.

Skills/Abilities

• Strong analytical skills upon which to base decision making.
• Competent with data and basic statistical understanding.
• Ability to translate consumer insights in business implication, for inspiration.
• Dynamic and proactive to push projects, with influential skills.
• Excellent verbal and communication skills.
• Capacity to connect the dots from multiple research projects, and to create a compelling storytelling.
• Ability to be part of a team, and to work in a multi-functional networking environment, open-minded, and able to adapt to foreign working cultures.
• Open and willing to develop technical skills in adhoc research.
• Fluent in English, experience working in an international context would be helpful.

Unlock your potential in a learning-oriented environment!

After an initial phone screening, you will meet with your future Manager and a Human Resources representative.