Growth Marketer | focus Build & CRM

AssoConnect; Paris; Hybride; EUR 45 000 - 70 000; Plein temps

Résumé du poste

AssoConnect, a scale‑up specializing in nonprofit management, is seeking a Marketing Ops/CRM specialist to join our Paris or Marseille hybrid team. You will own the HubSpot marketing stack, orchestrate lead scoring and nurturing, and design new acquisition levers while ensuring robust tracking and attribution across the funnel.

Collaborate with Sales, Ops, Product and Content to scale internationally. You’ll experiment with AI-powered tools, low-code/no-code approaches, and continuous

Qualifications

• 3–7 years in marketing ops, RevOps, growth marketing, or marketing automation in SaaS/tech
• CRM power user with automation, lead scoring, workflow design, and pipeline management; HubSpot a plus
• Experience with tracking and attribution: UTM management, GA or similar
• Strong analytical skills to track funnel performance and identify bottlenecks
• AI early adopter with portfolio of concrete use cases and a habit of trying new tools
• Hands-on with low-code/no-code tools (Zapier, Retool, Make, Claude Code, Lovable)
• You build and ship solutions, not just design processes
• Fluent in French and English; Spanish/Italian a plus

Responsabilités

• Own the HubSpot marketing stack: lead scoring, workflows, automations, reporting
• Build and operate the nurturing engine: lead routing, lifecycle stages, sequences
• Ensure reliable end-to-end tracking and attribution from lead source to customer
• Build and ship new acquisition experiments: AI-powered tools, marketplace, satellite website
• Define positioning, messaging and go-to-market for each new lever; move from idea to MVP using low-code/no-code/AI
• Contribute to outbound acquisition: contact enrichment, scraping, auto-BDR workflows
• Build and optimize nurturing flows to improve lead-to-trial and Free-to-Paid conversion

Connaissances

CRM automation

Lead scoring

Workflow design

Analytics

AI adoption

Low-code/no-code

French & English fluency

Outils

HubSpot

Zapier

Retool

Make

Claude Code

Lovable

Description du poste

Who we are

About the company

Visit our Welcome To The Jungle homepage to learn more about AssoConnect and why you should join us!

AssoConnect : pictures, videos, company information

A ScaleUp that Transforms Nonprofit Management

Market Leaders: AssoConnect is the leading software for nonprofit management in France, one of the largest markets in the world with over 1.5M nonprofits! We are also expanding in the U.S. with our Springly brand.

Impact-driven: AssoConnect helps over 40,000 nonprofits by saving their time, energy, and money. We allow them to spend more time on their purpose and facilitate their communication with their members and donors.

Ambitious growth, entrepreneurial spirit: Backed by team.blue since May 2025, we're scaling fast across Europe with both organic and external growth. While staying true to our roots (same team, same mission) we now have the resources of a European powerhouse to build the new standard for nonprofit management.

Why you should join AssoConnect

Impact: You will have the unique opportunity to work in a scale-up positively impacting the world. At your level, you will substantially impact shaping the company's future.

Fast-paced, continuous learning: We believe in investing in our team's learning through ongoing coaching and training. You will be coached by your peers and the best external advisors.

Culture & Team spirit: We don’t compromise on our values: Simplicity, Excellence, Benevolence.

The role

Organisation

• Report to the Head of Marketing.

• Join a Marketing team of 8, including two other Growth Marketers.

• Daily collaboration with Sales, Ops, Product, and Content teams.

• Hybrid position, located in Paris or Marseille office.

The pitch

You’ll own the marketing automation backbone and build new acquisition levers that don’t exist yet.

On the ops side, you run HubSpot, lead scoring, nurturing, tracking, and attribution to make sure every lead is properly tracked, scored, and routed to the right conversion path. On the build side, you invent what comes next: AI-powered tools, marketplace experiments, outbound enrichment systems, Free-to-Paid activation flows. You see a gap, you build the fix.

But this isn’t a pure tech role. You care about building the right tool, crafting the right experience, and carrying our DNA: empowering nonprofits to focus on what matters most.

And there’s more: AssoConnect is preparing its international expansion. You’ll help build the ops and automation foundation that scales beyond France.

We’re building a team where AI isn’t a buzzword, it’s how we work. Whether it’s Claude, ChatGPT, Cursor, or your own secret weapon, we expect you to already use AI tools daily to move faster, think bigger, and ship more. If that sounds like your natural way of working, you’ll feel right at home.

Responsibilities

Marketing Ops & CRM

• Own the HubSpot marketing stack: lead scoring, workflows, automations, reporting

• Build and operate the nurturing engine: lead routing, lifecycle stages, and sequences crafted for the right audience with the right message

• Ensure reliable end-to-end tracking and attribution from lead source to customer

New Acquisition Levers

• Build and ship new acquisition experiments: AI-powered tools, marketplace, satelite website, programmatic approaches

• Define the positioning, messaging and go-to-market for each new lever, not just the technical setup

• Move fast from idea to MVP using low-code, no-code, and AI

Outbound & Nurturing

• Contribute to outbound acquisition: contact enrichment, scraping, auto-BDR workflows

• Build and optimize nurturing flows to improve lead-to-trial and Free-to-Paid conversion, with content tailored to each segment

Profile

Required Skills and Qualifications

• 3–7 years of experience in marketing ops, RevOps, growth marketing, or marketing automation, in SaaS or tech

• CRM power user: automation, lead scoring, workflow design, pipeline management, you can fully own the stack. Hubspot is a plus

• Experience with tracking and attribution: UTM management, Google Analytics or similar, funnel analysis

• Strong analytical skills: you track funnel performance end-to-end and spot bottlenecks through data

• AI early adopter: you’ve used AI on concrete use cases (you can share a portfolio) and you constantly test new tools to integrate into your workflow

• Hands‑on with low-code/no-code tools: Zapier, Retool, Make, Claude Code, Lovable, or equivalent

• You build and ship things, not just design processes

• Fluent in French and English (written and spoken). Spanish or Italian is a plus

Desired Traits

• Builder at heart. You’ve probably built tools nobody asked for, just because you saw a gap.

• Problem-solver. You fix tracking gaps, data quality issues, and process inefficiencies before anyone notices.

• Analytical and data-driven. Numbers first, intuition second.

• Autonomous. You prioritize without constant guidance and know when to elevate.

• Culture of efficiency. You balance quality and speed naturally.

• Collaborative. Clear communication with Sales, Ops, and Product teams.

• Curious and coachable. Always learning, always improving.

Salary

45K–70K€ depending on experience.

What if I don't match all these criteria?

Not ticking every box is OK: it means you’ll have room to learn and grow at AssoConnect. If you think you can be a great match, we are interested in hearing from you!

Recruitment process

1) Screening Spend 1h with HR and the Head of Marketing to check the fit between what you're looking for and what we're offering.

2) Technical Skills Complete a 2-hour use case at home, followed by an interview with your manager to debrief and deep dive into your experience.

3) Talk about Business Validate technical expertise and business thinking. Ensure cultural fit, strategy mindset, and alignment with our mission.

4) Meet the team Meet your peers within the marketing team and join us for a lunch or a drink at our Paris or Marseille office.

5) Final HR steps Ref check and final discussion about salary, start date, and logistics.

Recruitment date: ASAP.