DevTool Growth Lead

Windmill; Paris; On-site; EUR 40,000 - 80,000; Full time

Job summary

Windmill is seeking a Growth Marketer in Paris for a hybrid role focused on developer marketing and community engagement. You will leverage your hands-on experience in growth within a devtool company to drive product awareness and adoption. Responsibilities include creating impactful content, redesigning onboarding, and launching community programs. The contract is CDI with a salary range of €40K–€80K plus bonuses. Interns/young graduates may also apply for internships with strong CDI potential.

Qualifications

• Proven devtool growth experience with measurable results.
• Familiar with content that resonates with developers.
• Ability to write clearly about technical topics.

Responsibilities

• Write and ship comparison content optimized for search.
• Redesign onboarding flow to enhance user activation.
• Launch community programs showcasing real user cases.
• Build an analytics dashboard to track user conversion.
• Execute targeted campaigns for product launches.

Skills

Growth marketing

Developer marketing

Content creation

Community engagement

Analytics and experimentation

Education

Experience in growth/developer marketing

Job description

Own Windmill's growth - from developer awareness to self-serve activation to expansion. So far, 3M ARR has been built with zero outbound and reasonable marketing efforts - imagine what a dedicated growth person could do. This is a broad, high-autonomy role spanning developer marketing, community, content, and product-led growth.

Who We're Looking For

Ideal candidate: you've already done growth / developer marketing for a devtool company and can point to concrete results - content that drove signups, community programs that scaled, funnels you optimized. That hands‑on devtool growth experience is the single strongest signal for this role.

Two Profiles Fit Well

• A software engineer who wants to branch out - you've built things, you speak the language, and you want to explore the DevRel / growth side while staying close to the product.
• A hacky non-engineer with a strong affinity for tech - you may not write production code, but you understand developer tools deeply, learn fast, and can credibly engage a technical audience.

Either Way

• Proven devtool growth experience is strongly preferred. You've grown awareness, adoption, or revenue for a developer-facing product and can show what worked.
• You understand how developers evaluate tools, what content resonates with them, and how open-source adoption works.
• You can write clearly about technical topics - blog posts, docs, comparisons.
• Comfort with analytics, funnels, and experimentation. You don't just create content - you measure its impact.
• Scrappy and autonomous - this is an early-stage role with wide scope.
• 0–4 years of experience in growth, developer marketing, developer relations, or a technical role with a growth bent.

Example projects in your first 3 months

• Write and ship a head-to-head comparison series (Windmill vs Airflow, Temporal, Retool, n8n) optimized for search.
• Redesign the onboarding flow to get new signups to a running workflow in under 3 minutes - measure activation lift.
• Launch a community showcase program - spotlight real customer use cases on blog, Discord, and social.
• Build a self-serve analytics dashboard tracking the full funnel from landing page to paid conversion.
• Run a targeted campaign around a major product launch - landing page, demo video, HN/Reddit/X distribution.

Offer details

Location: Paris hybrid (~3 days/week) or remote within France.

Contract: CDI (permanent).

Salary: €40K–€80K gross + 20% bonus on collective milestones.

Also open to interns / young graduates (5–6 month internship, €2,000–3,000/month, strong CDI potential).